Business Description

Everyone's favorite neighbor is definitely APPLEBEE'S neighborhood grill and bar. This distinguished casual-dining restaurant has a comfortable individuality which reflects the neighborhood in which it is located, making the APPLEBEE'S concept appealing wherever it is built.

Franchisor Background

Year Established:  1980

Franchising Since:  1988

Operating Units:
Franchised Units:	1,201	75.8%
Company-Owned Units:	383	24.2%
Total Operating Units:	1,584	100.0%
Geographic Distribution: U.S.: 1,571 99.2% In 47 States Canada: 5 0.3% In 3 Canadian Provinces International: 8 0.5% In 0 Foreign Countries   Total: 1,584 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. California	54
2. Florida	62
3. Ohio	48

Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia

Financial Requirements

Investment:
Minimum Net Worth:	$
Cash Investment:	$1MM-50% Liq.
Total Investment:	$1.74-3.17MM
Average Total Investment:	$2455K
Fees:
Initial Franchise Fee:	$35K/Unit
Average Franchise Fee:	$35K
On-Going Royalty:	4%
Average Royalty:	4%
Advertising Fee:	3%

Average Number of Employees: 75-100 Full-time, 0 Part-time

Space Needs (in square footage): 5,000-5,400

Preferred Sites: Free-standing Building, Strip Center, Regional Mall

Other Sites:

Encourage Conversions? No

Earnings Claims Provided?: No

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	5
General Business Experience:	5
Specific Industry Experience:	5
Formal Education:	N/A
Psychological Profile:	N/A
Personal Interview(s):	5
Terms of Contract
Term of Initial Contract:	20 Year(s)
Term of Renewal Period:	Year(s)
Passive Ownership:	Not Allowed
Area Development Agreements?	Yes, for 1 Year(s)
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	Yes
Canadian Franchise Association:	Yes
Franchisee Association/Member:	Yes, Member
Size of Corporate Staff:	300
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Yes
Financial Assistance?	No
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Included in Fees
Central Purchasing:	Included in Fees
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Not Applicable
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Included in Fees
Training:
1. Certified Training Unit	8-12 Weeks
2. Headquarters	3 Days
Expansion Plans
Projected New Units Over Next 12 months: 125 U.S.: Yes, NY, LA, HI, AK Canada: Yes, All Canada Overseas: Yes, All Countries	Request Franchisor Info   Submit an online form to receive information from Applebee's International.