Business Description

We are the fastest growing indoor tanning franchise chain in the U.S. With the exclusive STS tanning process, we are the first tanning salon franchise inside a big box retailer. We offer motivating and educational instruction in management, sales, and marketing your salon, and help you with professional guidance as well as on-going administrative and business support. Site location, lease negotiation, construction, financial assistance and a toll-free number for support!

Franchisor Background

Year Established:  1995

Franchising Since:  2000

Operating Units:
Franchised Units:	15	83.3%
Company-Owned Units:	3	16.7%
Total Operating Units:	18	100.0%
Geographic Distribution: U.S.: 18 100% In 3 States Canada: 0 0% In 0 Canadian Provinces International: 0 0% In 0 Foreign Countries   Total: 18 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. Nebraska	1
2. Missouri	7
3. Kansas	10

Registered in Following Registration States: Florida, Illinois, New York, Wisconsin

Financial Requirements

Investment:
Minimum Net Worth:	$150K
Cash Investment:	$35-100K
Total Investment:	$240-600K
Average Total Investment:	$420K
Fees:
Initial Franchise Fee:	$20-35K
Average Franchise Fee:	$28K
On-Going Royalty:	1%/$250 Min.
Average Royalty:	1%
Advertising Fee:	$1,200/Mo.

Average Number of Employees: 3 Full-time, 5 Part-time

Space Needs (in square footage): 2,000

Preferred Sites: Free-standing Building, Storefront, Strip Center

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: No

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	3
General Business Experience:	2
Specific Industry Experience:	1
Formal Education:	1
Psychological Profile:	2
Personal Interview(s):	4
Terms of Contract
Term of Initial Contract:	5 Year(s)
Term of Renewal Period:	5 Year(s)
Passive Ownership:	Allowed
Area Development Agreements?	Yes, for 1 Year(s)
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	No
Canadian Franchise Association:	No
Franchisee Association/Member:	No
Size of Corporate Staff:	10
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Yes
Financial Assistance?	Yes, Direct
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Included in Fees
Central Purchasing:	Included in Fees
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Included in Fees
Franchisee Newsletter:	Not Applicable
Regional or National Meetings:	Not Applicable
800 Telephone Hotline:	Included in Fees
Training:
1. Corporate Headquarters	1 Week
2. On-Site	3 Weeks
Expansion Plans
Projected New Units Over Next 12 months: 8-10 U.S.: Yes, All United States Canada: No Overseas: No	Request Franchisor Info   Submit an online form to receive information from Celsius Tannery.