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  Home  >>  Fast Food Restaurants  >>  Mexican Fast Food
El Pollo Loco



El Pollo Loco
3333 Michelson Dr., # 550
Irvine, CA 92612-0680
      Top100

Submit an online form to receive information from El Pollo Loco.
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Business Description

EL POLLO LOCO is the nation's leading quick-service restaurant chain specializing in flame-grilled chicken. Offering a fresh, healthy alternative to traditional fast food, EL POLLO LOCO serves its famous citrus-marinated, flame-grilled chicken with warm tortillas, fresh salsas and a variety of accompaniments. Fresh Mexican entrees (signature grilled burritos, Pollo Bowls, Pollo Salads, chicken quesadillas, etc.) also served. All feature the delicious citrus-marinated, flame-grilled chicken that put EL POLLO LOCO on the map.

Franchisor Background

Year Established:  1975

Franchising Since:  1983

Operating Units:

Franchised Units:

199

57.7%
Company-Owned Units:14642.3%
 
Total Operating Units:
345
100.0%
 
Geographic Distribution:
U.S.:345100%In 0 States
Canada:00%In 0 Canadian Provinces
International:00%In 0 Foreign Countries
 
Total:
345
100.0%
 
 
North America:
States/Provinces with the largest number of operating units:
DensityUnits
1. Arizona11
2. California299
3. Nevada13

Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Washington, Wisconsin, District Of Columbia, Alberta

Financial Requirements

Investment:
Minimum Net Worth: $1.5MM
Cash Investment:$250K
Total Investment:$425-630K
Average Total Investment:$527K
 
Fees:
Initial Franchise Fee:$40K
Average Franchise Fee:$40K
On-Going Royalty:4%
Average Royalty:4%
Advertising Fee:5%
 
Average Number of Employees: 8 Full-time, 17 Part-time

Space Needs (in square footage): 2,400

Preferred Sites: Free-standing Building, Storefront, Strip Center

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: Yes

Franchisee Qualifications
 
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:5
General Business Experience:5
Specific Industry Experience:5
Formal Education:3
Psychological Profile:3
Personal Interview(s):5
 
Terms of Contract
 
Term of Initial Contract:20 Year(s)
Term of Renewal Period: Year(s)
Passive Ownership:Allowed, But Discouraged
Area Development Agreements?Yes, for 0 Year(s)
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes
 
Support and Training
 
International Franchise Association:Yes
Canadian Franchise Association:No
Franchisee Association/Member:Yes, Member
Size of Corporate Staff: 142
Site Selection Assistance?Yes
Lease Negotiation Assistance?No
Financial Assistance?No
 
Marketing Support:
Co-Op Advertising:No
National Advertising:No
Regional Advertising:Yes
Local Advertising:Yes
Marketing Materials:None Specified
Additional Services:None Specified
Other Marketing Support:None Specified
 
On-Going Support:
Central Data Processing:Included in Fees
Central Purchasing:Not Applicable
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Included in Fees
Inventory Control:Included in Fees
Franchisee Newsletter:Included in Fees
Regional or National Meetings:Included in Fees
800 Telephone Hotline:Included in Fees
 
Training:
1. Southern CA.7 Weeks
 
Expansion Plans
 
Projected New Units Over Next 12 months: 26

U.S.:

Yes, All United States
Canada:No
Overseas:No
Submit an online form to receive information from El Pollo Loco.
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