Business Description

The Hardee's® brand is one of America's Premier Burger Brands and is the Home of the Thickburger®. Established in 1961, Hardee's® operates or franchises over 1,900 quick service restaurants in 30 U.S. states and 9 countries. The Hardee's® menu consists of charbroiled "Made-to-order" Thickburgers™, Made from Scratch® biscuits. Hand-Scooped Shakes and Malts™, and a distinctive variety of charbroiled and crispy chicken sandwiches.

Franchisor Background

Year Established:  1961

Franchising Since:  1962

Operating Units:
Franchised Units:	1,283	66.5%
Company-Owned Units:	646	33.5%
Total Operating Units:	1,929	100.0%
Geographic Distribution: U.S.: 1,745 90.5% In 29 States Canada: 0 0% In 0 Canadian Provinces International: 184 9.5% In 9 Foreign Countries   Total: 1,929 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. North Carolina	238
2. South Carolina	183
3. Tennessee	151

Registered in Following Registration States: Florida, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia

Financial Requirements

Investment:
Minimum Net Worth:	$1MM
Cash Investment:	$300K
Total Investment:	$821K-1.2MM
Average Total Investment:	$948K
Fees:
Initial Franchise Fee:	$25K
Average Franchise Fee:	$25K
On-Going Royalty:	4%
Average Royalty:	4%
Advertising Fee:	5% Min.

Average Number of Employees: 15 Full-time

Space Needs (in square footage): 2,447

Preferred Sites: Free-standing Building, Strip Center, Regional Mall

Other Sites: University

Encourage Conversions? Yes

Earnings Claims Provided?: No

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	4
General Business Experience:	4
Specific Industry Experience:	4
Formal Education:	2
Psychological Profile:	2
Personal Interview(s):	5
Terms of Contract
Term of Initial Contract:	20 Year(s)
Term of Renewal Period:	5 Year(s)
Passive Ownership:	Not Allowed
Area Development Agreements?	No
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	Yes
Canadian Franchise Association:	No
Franchisee Association/Member:	No
Size of Corporate Staff:	300
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	No
Financial Assistance?	No
Marketing Support:
Co-Op Advertising:	Yes
National Advertising:	Yes
Regional Advertising:	Yes
Local Advertising:	Yes
Marketing Materials:	None Specified
Additional Services:	Marketing Research, Sales Strategies
Other Marketing Support:	Brand image, positioning, strategy management
On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Not Applicable
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Included in Fees
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Included in Fees
Training:
1. Training	12 Weeks
Expansion Plans
Projected New Units Over Next 12 months: U.S.: Yes, Midwest/Eastern US Canada: No Overseas: Yes	Request Franchisor Info   Submit an online form to receive information from Hardee's.