Business Description

HOME INSTEAD SENIOR CARE is the world's largest, most successful, non-medical companionship and home care franchise. Entrepreneur and other leading business publications have ranked us one of the top opportunities in all of franchising. The elderly market we serve is the fastest-growing segment of the population. Services such as companionship, light housework, errands and meal preparation assist the elderly in remaining in their homes rather than being institutionalized.

Franchisor Background

Year Established:  1994

Franchising Since:  1995

Operating Units:
Franchised Units:	649	99.8%
Company-Owned Units:	1	0.2%
Total Operating Units:	650	100.0%
Geographic Distribution: U.S.: 613 94.3% In 49 States Canada: 10 1.5% In 3 Canadian Provinces International: 27 4.2% In 0 Foreign Countries   Total: 650 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. California	53
2. Florida	27
3. Texas	24

Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia, Alberta

Financial Requirements

Investment:
Minimum Net Worth:	$Varies
Cash Investment:	$25.5K
Total Investment:	$34-47K
Average Total Investment:	$40K
Fees:
Initial Franchise Fee:	$25.5K
Average Franchise Fee:	$25K
On-Going Royalty:	5%
Average Royalty:	5%
Advertising Fee:	0%

Average Number of Employees: 2 Full-time, 45 Part-time

Space Needs (in square footage): 500-700

Preferred Sites:

Other Sites: Industrial/Office

Encourage Conversions? Yes

Earnings Claims Provided?: No

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	4
General Business Experience:	3
Specific Industry Experience:	1
Formal Education:	3
Psychological Profile:	1
Personal Interview(s):	5
Terms of Contract
Term of Initial Contract:	10 Year(s)
Term of Renewal Period:	10 Year(s)
Passive Ownership:	Allowed, But Discouraged
Area Development Agreements?	No
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	Yes
Canadian Franchise Association:	Yes
Franchisee Association/Member:	Yes, Member
Size of Corporate Staff:	65
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	No
Financial Assistance?	No
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Included in Fees
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Included in Fees
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Included in Fees
Training:
1. Corporate Headquarters	1 Week
2. Field Visit Franchise Office	3 Days
Expansion Plans
Projected New Units Over Next 12 months: 70 U.S.: Yes, All United States Canada: Yes, All Canada Overseas: Yes, All Countries	Request Franchisor Info   Submit an online form to receive information from Home Instead Senior Care.