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  Home  >>  Frozen Desserts  >>  Frozen Desserts




Marble Slab Creamery
3100 S. Gessner Dr., # 305
Houston, TX 77063-3760


Submit an online form to receive information from Marble Slab Creamery.
Business Description

Retail ice cream stores, featuring super-premium homemade ice cream, cones baked fresh daily, frozen yogurt, frozen pies and cakes, homemade cookies and brownies and specialty coffees. Ice cream is custom-designed for customer on frozen marble slab and made daily in the store.

Franchisor Background

Year Established:  1983

Franchising Since:  1984

Operating Units:

Franchised Units:

519

99.8%
Company-Owned Units:10.2%
 
Total Operating Units:
520
100.0%
 
Geographic Distribution:
U.S.:51599%In 30 States
Canada:51%In 0 Canadian Provinces
International:00%In 0 Foreign Countries
 
Total:
520
100.0%
 
 
North America:
States/Provinces with the largest number of operating units:
DensityUnits
1. California60
2. Florida40
3. Texas150

Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia

Financial Requirements

Investment:
Minimum Net Worth: $250K
Cash Investment:$60K
Total Investment:$205-313K
Average Total Investment:$240K
 
Fees:
Initial Franchise Fee:$28K
Average Franchise Fee:$28K
On-Going Royalty:6%
Average Royalty:6%
Advertising Fee:2%
 
Average Number of Employees: 2 Full-time, 8 Part-time

Space Needs (in square footage): 500-1,800

Preferred Sites: Strip Center, Regional Mall

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: Yes

Franchisee Qualifications
 
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:5
General Business Experience:3
Specific Industry Experience:1
Formal Education:3
Psychological Profile:3
Personal Interview(s):5
 
Terms of Contract
 
Term of Initial Contract:10 Year(s)
Term of Renewal Period:10 Year(s)
Passive Ownership:Allowed, But Discouraged
Area Development Agreements?No
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?No
 
Support and Training
 
International Franchise Association:Yes
Canadian Franchise Association:No
Franchisee Association/Member:Yes, Member
Size of Corporate Staff: 30
Site Selection Assistance?Yes
Lease Negotiation Assistance?Yes
Financial Assistance?No
 
Marketing Support:
Co-Op Advertising:No
National Advertising:No
Regional Advertising:No
Local Advertising:No
Marketing Materials:None Specified
Additional Services:None Specified
Other Marketing Support:None Specified
 
On-Going Support:
Central Data Processing:Not Applicable
Central Purchasing:Included in Fees
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Included in Fees
Inventory Control:Not Applicable
Franchisee Newsletter:Not Applicable
Regional or National Meetings:Included in Fees
800 Telephone Hotline:Not Applicable
 
Training:
1. Franchisor Location10 Days
2. Franchisee Site6 Days
 
Expansion Plans
 
Projected New Units Over Next 12 months: 120

U.S.:

Yes, All United States
Canada:Yes, All Canada
Overseas:Yes, All Countries
Submit an online form to receive information from Marble Slab Creamery.