Business Description

Retail sale of authentic 'East Coast-style' submarines, including the original Philadelphia cheesesteak, all prepared fresh before the customer. Fresh-cut fries, flash fried in peanut oil, and fresh-squeezed lemonade.

Franchisor Background

Year Established:  1985

Franchising Since:  1987

Operating Units:
Franchised Units:	79	95.2%
Company-Owned Units:	4	4.8%
Total Operating Units:	83	100.0%
Geographic Distribution: U.S.: 83 100% In 4 States Canada: 0 0% In 0 Canadian Provinces International: 0 0% In 0 Foreign Countries   Total: 83 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. Indiana	14
2. Kentucky	13
3. Ohio	41

Registered in Following Registration States: Indiana

Financial Requirements

Investment:
Minimum Net Worth:	$Varies
Cash Investment:	$40-82.5K
Total Investment:	$182.8-328.7K
Average Total Investment:	$254K
Fees:
Initial Franchise Fee:	$17.5K
Average Franchise Fee:	$18K
On-Going Royalty:	4-7.5%
Average Royalty:	6%
Advertising Fee:	1%

Average Number of Employees: 11 Full-time, 10 Part-time

Space Needs (in square footage): 1,600-1,800

Preferred Sites: Free-standing Building, Strip Center

Other Sites:

Encourage Conversions? No

Earnings Claims Provided?: Yes

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	3
General Business Experience:	5
Specific Industry Experience:	3
Formal Education:	4
Psychological Profile:	4
Personal Interview(s):	5
Terms of Contract
Term of Initial Contract:	5/5/5/5 Year(s)
Term of Renewal Period:	Year(s)
Passive Ownership:	Allowed
Area Development Agreements?	Yes, for 1 Year(s)
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	No
Canadian Franchise Association:	No
Franchisee Association/Member:	Yes, Member
Size of Corporate Staff:	13
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Yes
Financial Assistance?	No
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Not Applicable
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Included in Fees
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Not Applicable
Training:
1. Penn Station in Cincinnati, OH	2 Weeks
2. On-Site Training Prior to Grand Opening	2-3 Days
Expansion Plans
Projected New Units Over Next 12 months: 25 U.S.: Yes, Midwest, Southeast, South Canada: No Overseas: No	Request Franchisor Info   Submit an online form to receive information from Penn Station/East Coast Subs.