Business Description

The originators of the 100% Commission Concept. Awarding franchises to use the REALTY EXECUTIVES' name.

Franchisor Background

Year Established:  1965

Franchising Since:  1987

Operating Units:
Franchised Units:	70	100%
Company-Owned Units:	0	0%
Total Operating Units:	70	100.0%
Geographic Distribution: U.S.: 64 91.4% In 45 States Canada: 3 4.3% In 5 Canadian Provinces International: 3 4.3% In 0 Foreign Countries   Total: 70 100.0%

North America:
States/Provinces with the largest number of operating units:

Density

Units

Registered in Following Registration States:

Financial Requirements

Investment:
Minimum Net Worth:	$30-50K
Cash Investment:	$25K
Total Investment:	$25-82.5K
Average Total Investment:	$51K
Fees:
Initial Franchise Fee:	$15K
Average Franchise Fee:	$15K
On-Going Royalty:	$35-50/Agent/Mo
Average Royalty:	-1%
Advertising Fee:	$5-10/Agent

Average Number of Employees: 1 Full-time, 0 Part-time

Space Needs (in square footage):

Preferred Sites:

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: No

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	4
General Business Experience:	5
Specific Industry Experience:	5
Formal Education:	2
Psychological Profile:	3
Personal Interview(s):	4
Terms of Contract
Term of Initial Contract:	5 Year(s)
Term of Renewal Period:	5 Year(s)
Passive Ownership:	Allowed
Area Development Agreements?	Yes, for 1 Year(s)
Sub-Franchising Contracts?	Yes
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	No
Canadian Franchise Association:	No
Franchisee Association/Member:	No
Size of Corporate Staff:	12
Site Selection Assistance?	No
Lease Negotiation Assistance?	No
Financial Assistance?	No
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Not Applicable
Field Operation Evaluation:	Not Applicable
Field Training:	Not Applicable
Initial Store Opening:	Not Applicable
Inventory Control:	Not Applicable
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	At Additional Cost
800 Telephone Hotline:	Included in Fees
Training:
1. Company Headquarters in Phoenix	4 Days
Expansion Plans
Projected New Units Over Next 12 months: 150 U.S.: Yes, All United States Canada: Yes, All Canada Overseas: Yes, All Countries	Request Franchisor Info   Submit an online form to receive information from Realty Executives International.