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TCBY
2855 E. Cottonwood Pkwy., # 400
Salt Lake City, UT 84121-7037


Submit an online form to receive information from TCBY.
Business Description

TCBY shops offer yogurt, sorbet and ice cream products, as well as a complete line of pies and cakes. TCBY Systems, LLC offers franchises for traditional locations, and for 'combined concept' locations, wherein TCBY shops are operated within another business.

Franchisor Background

Year Established:  1981

Franchising Since:  1982

Operating Units:

Franchised Units:

1,262

96.3%
Company-Owned Units:493.7%
 
Total Operating Units:
1,311
100.0%
 
Geographic Distribution:
U.S.:1,12585.8%In 50 States
Canada:00%In 2 Canadian Provinces
International:18614.2%In 0 Foreign Countries
 
Total:
1,311
100.0%
 
 
North America:
States/Provinces with the largest number of operating units:
DensityUnits
1. California96
2. Florida136
3. Texas107

Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Washington, Wisconsin, District Of Columbia, Alberta

Financial Requirements

Investment:
Minimum Net Worth: $150K/75K LIQ
Cash Investment:$NA
Total Investment:$142.3-347.2K
Average Total Investment:$245K
 
Fees:
Initial Franchise Fee:$25K
Average Franchise Fee:$25K
On-Going Royalty:4%
Average Royalty:4%
Advertising Fee:3%
 
Average Number of Employees: 2 Full-time, 8 Part-time

Space Needs (in square footage): 100-1,600

Preferred Sites: Free-standing Building, Storefront, Strip Center, Regional Mall

Other Sites: C-Store, QSR

Encourage Conversions? Yes

Earnings Claims Provided?: Yes

Franchisee Qualifications
 
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:5
General Business Experience:3
Specific Industry Experience:2
Formal Education:2
Psychological Profile:2
Personal Interview(s):4
 
Terms of Contract
 
Term of Initial Contract:10 Year(s)
Term of Renewal Period:10 Year(s)
Passive Ownership:Allowed, But Discouraged
Area Development Agreements?No
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes
 
Support and Training
 
International Franchise Association:Yes
Canadian Franchise Association:No
Franchisee Association/Member:Yes, Member
Size of Corporate Staff: 100
Site Selection Assistance?Yes
Lease Negotiation Assistance?Yes
Financial Assistance?No
 
Marketing Support:
Co-Op Advertising:No
National Advertising:No
Regional Advertising:No
Local Advertising:No
Marketing Materials:None Specified
Additional Services:None Specified
Other Marketing Support:None Specified
 
On-Going Support:
Central Data Processing:Not Applicable
Central Purchasing:Not Applicable
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Included in Fees
Inventory Control:Not Applicable
Franchisee Newsletter:Included in Fees
Regional or National Meetings:Included in Fees
800 Telephone Hotline:Included in Fees
 
Training:
1. Salt Lake City, Utah
 
Expansion Plans
 
Projected New Units Over Next 12 months: 74

U.S.:

Yes, All United States
Canada:Yes, All Canada
Overseas:No
Submit an online form to receive information from TCBY.