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  Home  >>  Fast Food Restaurants  >>  Soft Pretzels




We're Rolling Pretzel Company
P. O. Box 6106, 2500 W. State St.,
Alliance, OH 44601


Submit an online form to receive information from We're Rolling Pretzel Company.
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Business Description

WE'RE ROLLING PRETZEL COMPANY offers fresh, hand-made soft pretzels, pretzel rods, pretzel sandwiches and a variety of beverages. By serving an expanded menu, creating a strong system to open and operate stores, and recruiting, training, and supporting dedicated franchisees, WE'RE ROLLING PRETZEL COMPANY can effectively meet the needs of a variety of customers.

Franchisor Background

Year Established:  1996

Franchising Since:  2000

Operating Units:

Franchised Units:

47

85.5%
Company-Owned Units:814.5%
 
Total Operating Units:
55
100.0%
 
Geographic Distribution:
U.S.:55100%In 6 States
Canada:00%In 0 Canadian Provinces
International:00%In 0 Foreign Countries
 
Total:
55
100.0%
 
 
North America:
States/Provinces with the largest number of operating units:
DensityUnits
1. Kentucky6
2. Ohio37
3. Pennsylvania5

Registered in Following Registration States: California, Florida, Illinois, Indiana, Michigan, New York, Virginia, Wisconsin

Financial Requirements

Investment:
Minimum Net Worth: $100K
Cash Investment:$20-50K
Total Investment:$65-154K
Average Total Investment:$110K
 
Fees:
Initial Franchise Fee:$15K
Average Franchise Fee:$15K
On-Going Royalty:5%
Average Royalty:5%
Advertising Fee:1%
 
Average Number of Employees: 3 Full-time, 3 Part-time

Space Needs (in square footage): 400-1,000

Preferred Sites: Storefront, Regional Mall

Other Sites: Wal-Mart Supercenter, University Campus, Airports,

Encourage Conversions? Yes

Earnings Claims Provided?: No

Franchisee Qualifications
 
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:3
General Business Experience:3
Specific Industry Experience:3
Formal Education:2
Psychological Profile:2
Personal Interview(s):5
 
Terms of Contract
 
Term of Initial Contract:5 Year(s)
Term of Renewal Period:5 Year(s)
Passive Ownership:Allowed
Area Development Agreements?Yes, for 5 Year(s)
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes
 
Support and Training
 
International Franchise Association:Yes
Canadian Franchise Association:No
Franchisee Association/Member:Yes, Member
Size of Corporate Staff: 5
Site Selection Assistance?Yes
Lease Negotiation Assistance?Yes
Financial Assistance?No
 
Marketing Support:
Co-Op Advertising:No
National Advertising:No
Regional Advertising:No
Local Advertising:Yes
Marketing Materials:Ad Slicks, Brochures, Coupons/rebates, Emails, Promotional Items, Site Signs
Additional Services:Grand Opening, In-house Marketing, Newsletter, Press Releases, Sales Strategies
Other Marketing Support:None Specified
 
On-Going Support:
Central Data Processing:Not Applicable
Central Purchasing:Not Applicable
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Included in Fees
Inventory Control:Included in Fees
Franchisee Newsletter:Included in Fees
Regional or National Meetings:Included in Fees
800 Telephone Hotline:Included in Fees
 
Training:
1. Corporate Office3 Days
2. Corporate Store4 Days
3. On-Site1 Week
 
Expansion Plans
 
Projected New Units Over Next 12 months: 15

U.S.:

Yes, All United States
Canada:No
Overseas:No
Submit an online form to receive information from We're Rolling Pretzel Company.
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