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September
2006 Newsletter
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| UFOC
Industry Categories Snapshot |
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A
customer recently expressed an interest in a pizza franchise
UFOC. Upon searching for the UFOC of note, we were surprised
to discover how many pizza franchise UFOCs were available.
Read on to take a look at the list we came up with.
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| Lead
Generation Sites: Whom Can You Trust? |
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Do
you find yourself bombarded with unwanted emails from
franchisors you have no interest in? Whatever happened
to the good old days of honest lead generation sites?
It appears that an increasing number of lead generation
sites are selling visitors' personal information to third
parties without first securing permission to do so. The
WorldFranchising.com staff has devised a simple method
by which you can detect and avoid such deceitful business
practices. |
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| Industry
Focus: Doggy Day Care / Canine Beauty Parlors |
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Dogs
are people too, as the saying goes, and deserve to be
treated with equal care and attention. The franchise industry
is evolving to accommodate this view by welcoming a new
industry: doggy day care / canine beauty parlors. Read
on to discover the ins-and-outs of these new and exciting
franchises. |
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Just
In . . . |
"HOW
MUCH CAN I MAKE?" |
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The
single most important task for a prospective investor
is to prepare a realistic cash flow statement
that accurately reflects the economic potential
of that business. “How Much Can I Make?”
is an invaluable “insider’s guide”
that details historical sales, expense and/or
profit data on actual franchise operations, as
provided by the franchisors themselves. Whether
you plan to purchase a franchise or start your
own business, these actual performance statistics
will ensure that you have a realistic starting
point in determining how much you can expect to
make in a similar business.
112
Earnings Claims Statements in their entirety
are included in this exhaustive study. Thinking
about starting a fast-food outlet or restaurant?
Enclosed are 36 examples (including Cousins
Subs, McDonald’s and Wing Zone) of how
you might expect to perform. How about a retail
franchise — there are 14 examples (including
7-Eleven, Baby USA, GNC, Merle Norman and Party
America). How about service franchises —
57 earnings claims statements are provided (including
i9 Sports, Meineke and SuperCuts).
It
would be a colossal mistake to arbitrarily assume
that you will generate $80,000+ a year in profits
from your new business, simply because you have
a good “feel” for the business and
are willing to work hard. Your chances of reaching
your goal are greatly enhanced by taking full
advantage of the thousands of franchised operations
that are the underlying basis of the franchisor-provided
analytical data. As a result of reviewing these
historical results, you will gain invaluable
insights regarding the true economics of running
a franchise, or your own small business.
Because
publication of an earnings claim statement is
at the sole discretion of franchisors, only
15 - 20% provide this critical information.
“How Much Can I Make?” includes
roughly a third of the total universe of earnings
claims statements available. Any serious prospective
investor would be short-sighted in not taking
full advantage of this extraordinary resource.
352 pp.
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Source
Book Publications |
1814
Franklin St., Suite 815, Oakland, CA 94612 |
(510)
839-5471; Fax (510) 839-2104; www.worldfranchising.com |
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In
This Issue |
| UFOC
Industry Categories Snapshot |
| Lead
Generation Sites |
| Industry
Focus |
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Franchise
Spotlight |
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Now in its 11th year of business, WSI is the
world's leading internet services franchise
with more than 2000 franchisees in 87 countries!
You can be part of this successful franchise
and profit from the Internet! Own the #1 rated
internet franchise. Proven business system.
Comprehensive training and support is provided.
Home- or office-based. Complete training and
support. The WSI Formula is simple: Successful
Franchise Owners + Successful Clients - Successful
Franchise Opportunity.
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If you have a passion for owning your business,
Express Personnel Services has a passion for helping
you succeed. Express is a sales-focused, business-to-business
franchise. An Express franchise has four profit
centers in one franchise agreement. Express provides
three weeks of Startup training and ongoing online
learning. Express Personnel Services helps as
many people as possible find great jobs by helping
as many clients as possible find good people.
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Papa John's International, headquartered in Louisville,
KY., is the world's third-largest pizza company,
owning and franchising approximately 3,000 restaurants
in 49 states and 22 countries. For six years running,
consumers have rated Papa John's #1 in customer
satisfaction among all national Quick Service
Restaurant (QSR) chains in the highly regarded
American Customer Satisfaction Index (ACSAI).
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Captain D's restaurants offer fresh, high-quality
seafood in a fast casual service environment.
The menu features our signature fried fish, which
is hand-cut, hand-battered and made-to-order to
ensure freshness. We also offer premium-quality
baked and broiled fish, as well as shrimp, chicken
and home-style side dishes with selected desserts.
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