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AlphaGraphics

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AlphaGraphics

AlphaGraphics is the �gold standard of quick-print franchise stores,� providing print services to local businesses and document management to global Internet customers. AlphaGraphics fills a variety of basic needs for businesses, from high-speed and high-volume copying to high-quality offset printing, as well as promotional items, digital color prints and scan-ning. The proprietary AlphaLink network connects all AlphaGraphics centers so that documents in need of printing can be transferred electronically around the world whenever necessary. AlphaGraphics also looks beyond printing, offering businesses crucial growth services such as website design and management.

AlphaGraphics provides convenience printing, which is the swiftest growing part of the billion-dollar printing industry. AlphaGraphics has a global presence as a one-stop place for designing, printing and managing electronic documents.

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Investment Required
The fee for an AlphaGraphics franchise is $25,900.

AlphaGraphics provides the following range of investments required to open your initial franchise. The range assumes that all items are paid for in cash. To the extent that you choose to finance any of these expense items, your front-end investment could be substantially reduced.

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On-Going Expenses
AlphaGraphics franchisees pay royalties equal to 1.5 to 8% of gross sales, local marketing fees equal to 1 to 2%, regional marketing fees up to 2% and multi-regional marketing fees equal to 0.5%. Additional training or assistance is available for $750-$900 a day.

What You Get�Training and Support

New franchisees begin with four weeks of exhaustive training at AlphaGraphics corporate headquarters in Salt Lake City. Franchisees are instructed in all aspects of running an AlphaGraphics center: managing the business, running daily operations and developing a customer base. They are given access to efficient management systems and tools that are easy to operate and designed for growth.

The AlphaGraphics Integrated Marketing Program is a proprietary system that gives franchisees an edge in formulating marketing programs for prospective and current customers. The software assists in customizing promotions that target the needs and preferences of clients, as well as monitoring success rates. AlphaGraphics marketing consultants are also available to provide training and make on-site visits.
 
In 1997, AlphaGraphics became the first�and still the only�quick-print shop to earn an ISO 9000 certification for meeting international quality management and assurance standards in its franchising process and store-operating and performance-monitoring systems. These standards apply to all AlphaGraphics locations around the world, which are linked through the AlphaLink communications system. The network provides franchise support and training through the free exchange of ideas among all connected franchisees.

Territory
AlphaGraphics grants protected territories encompassing approximately 1,200 to 2,500 businesses.