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  Home  >>  Restaurants (Sit-Down)  >>  Family Style Restaurants
Friendly's Restaurants



Friendly's Restaurants
1855 Boston Rd.
Wilbraham, MA 01095-1002
      Top100

Submit an online form to receive information from Friendly's Restaurants.
Business Description

FRIENDLY'S is a full-service restaurant chain with ice cream a key point of difference. FRIENDLY'S has experienced growth in every year since 2000. The franchisee will receive support, including training, marketing, site selection, restaurant openings and on-going operational assistance.

Franchisor Background

Year Established:  1935

Franchising Since:  1997

Operating Units:

Franchised Units:

206

39.6%
Company-Owned Units:31460.4%
 
Total Operating Units:
520
100.0%
 
Geographic Distribution:
U.S.:520100%In 16 States
Canada:00%In 0 Canadian Provinces
International:00%In 0 Foreign Countries
 
Total:
520
100.0%
 
 
North America:
States/Provinces with the largest number of operating units:
DensityUnits
1. Massachusetts122
2. New York115
3. Pennsylvania66

Registered in Following Registration States: Florida, Illinois, Indiana, Maryland, New York, Rhode Island, Virginia

Financial Requirements

Investment:
Minimum Net Worth: $1.5MM-650Liq
Cash Investment:$400-500K
Total Investment:$499K-1.94MM
Average Total Investment:$1469K
 
Fees:
Initial Franchise Fee:$30-35K
Average Franchise Fee:$32K
On-Going Royalty:4%
Average Royalty:4%
Advertising Fee:3%
 
Average Number of Employees: 40 Full-time, 35 Part-time

Space Needs (in square footage): 4,500

Preferred Sites: Free-standing Building

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: Yes

Franchisee Qualifications
 
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:N/A
General Business Experience:N/A
Specific Industry Experience:N/A
Formal Education:N/A
Psychological Profile:N/A
Personal Interview(s):N/A
 
Terms of Contract
 
Term of Initial Contract:20 Year(s)
Term of Renewal Period:10-20 Year(s)
Passive Ownership:Not Allowed
Area Development Agreements?Yes, for 1 Year(s)
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes
 
Support and Training
 
International Franchise Association:Yes
Canadian Franchise Association:No
Franchisee Association/Member:No
Size of Corporate Staff: 325
Site Selection Assistance?Yes
Lease Negotiation Assistance?No
Financial Assistance?No
 
Marketing Support:
Co-Op Advertising:No
National Advertising:No
Regional Advertising:No
Local Advertising:No
Marketing Materials:None Specified
Additional Services:None Specified
Other Marketing Support:None Specified
 
On-Going Support:
Central Data Processing:Included in Fees
Central Purchasing:At Additional Cost
Field Operation Evaluation:Included in Fees
Field Training:At Additional Cost
Initial Store Opening:Included in Fees
Inventory Control:Included in Fees
Franchisee Newsletter:Included in Fees
Regional or National Meetings:At Additional Cost
800 Telephone Hotline:Not Applicable
 
Training:
1. Corporate Training Center12 Weeks
 
Expansion Plans
 
Projected New Units Over Next 12 months: 10

U.S.:

Yes, SE, NE, Mid-Atlantic
Canada:No
Overseas:No
Submit an online form to receive information from Friendly's Restaurants.