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Togo's Eatery Since its founding in the early 1970’s in Northern California, Togo’s has served reasonably priced, deli-style sandwiches made to order and stuffed with fresh, wholesome ingredients. With this simple concept, Togo’s soon had lines out the door and was well on its way to becoming California’s most loved sandwich shop. Nearly 40 years later, Togo’s has over 240 franchise restaurants serving some of the best sandwiches on the West Coast to over a million guests each month. Togo’s bread is specially baked daily and the menu has expanded to include a selection of fresh salads, soups and specialty wraps. In
this on-the-go world, quick service restaurants are leading the market for foods
prepared away from the home, making now a great time to be in the sandwich
business. Togo's highly portable product appeals to a wide range of people and
is one of the few quick service offerings that allows customers to receive that
extra touch of interacting directly with the sandwich maker. Togo’s franchisees benefit from a strong support and
service network and Togo's unique menu offerings.
Investment
Required
The
fee for a Togo’s franchise is $40,000. Togo’s
provides the following range of investments required to open your initial
franchise. The range assumes that all items are paid for in cash. To the extent
that you choose to finance any of these expense items, your front-end
investment could be substantially reduced.
On-going
Expenses
Togo’s franchisees pay
royalty fees equal to 5% of gross sales and a continuing advertising fee equal
to 2% of gross sales; however, Togo’s may charge up to 5% of gross sales. What You Get—Training
and Support Togo’s
provides a solid foundation for franchisees, with support that is unmatched in
the industry. Franchisees are in good
hands - Togo’s executive management team has over 150 years of restaurant
experience, and Togo’s CEO has ownership in the company and is constantly in
the field interacting with loyal customers and franchisees. Togo’s provides five
weeks of management training at an approved training restaurant, followed by
on-site training in advance of store opening. Prior to restaurant opening,
Togo’s also assists franchisees with site selection, comprehensive restaurant
design specifications and approved general contractors, equipment vendors and
architectural services. Franchisees
are assigned a Franchise Service Manager who acts as a liaison between the
franchisee and Togo’s, as well as consulting, coaching and assisting
franchisees and team members in all facets of their business. Togo’s provides a variety of marketing materials
and support, including local restaurant marketing strategies and materials and
an email marketing club. Franchisees
also benefit from Togo’s creative development of marketing materials for
system-wide promotions, focus on public relations and product development and
menu management. Territory
Togo’s
does not grant exclusive territories. |