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Home >> Retail Stores >> Audio and Electronic Stores
| Wireless Toyz 28470 W. Thirteen Mile Rd., Ste. 300 Farmington Hills, MI 48334
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Submit an online form to receive information from Wireless Toyz. You may receive some or all of the following:
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Business Description
Wireless Toyz offers a one-stop location for all of the consumer's wireless needs -- the leading National Cellular Phone Carriers -- Amp'd, Cingular, Disney Mobile, Helio, NexTel, Sprint, Verizon, T-Mobile; Direct TV & Dish Network Satellite TV; and Sirius Satellite Radio.
Franchisor Background
Year Established: 1995
Franchising Since: 2001
North America:
States/Provinces with the largest number of operating units:
Registered in Following Registration States: California, Florida, Illinois, Indiana, Maryland, Michigan, North Dakota, Virginia, Washington, Wisconsin
Financial Requirements
Average Number of Employees: 2 Full-time, 2 Part-time
Space Needs (in square footage): 1,200
Preferred Sites: Free-standing Building, Strip Center
Other Sites:
Encourage Conversions? Yes
Earnings Claims Provided?: Yes
Wireless Toyz offers a one-stop location for all of the consumer's wireless needs -- the leading National Cellular Phone Carriers -- Amp'd, Cingular, Disney Mobile, Helio, NexTel, Sprint, Verizon, T-Mobile; Direct TV & Dish Network Satellite TV; and Sirius Satellite Radio.
Franchisor Background
Year Established: 1995
Franchising Since: 2001
| Operating Units: | |||||||||||||||||||||||||||||||
Franchised Units: | 187 | 98.4% | | ||||||||||||||||||||||||||||
| Company-Owned Units: | 3 | 1.6% | |||||||||||||||||||||||||||||
Total Operating Units: | 190 | 100.0% | |||||||||||||||||||||||||||||
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States/Provinces with the largest number of operating units:
| Density | Units |
| 1. California | 29 |
| 2. Michigan | 47 |
| 3. Texas | 25 |
Registered in Following Registration States: California, Florida, Illinois, Indiana, Maryland, Michigan, North Dakota, Virginia, Washington, Wisconsin
Financial Requirements
| Investment: | |
| Minimum Net Worth: | $100K |
| Cash Investment: | $50K |
| Total Investment: | $209-632K |
| Average Total Investment: | $250K |
| Fees: | |
| Initial Franchise Fee: | $30K |
| Average Franchise Fee: | $30K |
| On-Going Royalty: | 13%/Commission only |
| Average Royalty: | 13% |
| Advertising Fee: | $5,000 monthly |
Space Needs (in square footage): 1,200
Preferred Sites: Free-standing Building, Strip Center
Other Sites:
Encourage Conversions? Yes
Earnings Claims Provided?: Yes
| Franchisee Qualifications | |
Ranked from 1 (unimportant) to 5 (important): | |
| Financial Net Worth: | 4 |
| General Business Experience: | 5 |
| Specific Industry Experience: | 2 |
| Formal Education: | 1 |
| Psychological Profile: | 3 |
| Personal Interview(s): | 5 |
| Terms of Contract | |
| Term of Initial Contract: | 10 Year(s) |
| Term of Renewal Period: | 5 Year(s) |
| Passive Ownership: | Not Allowed |
| Area Development Agreements? | No |
| Sub-Franchising Contracts? | No |
| Franchisees Allowed to Expand Within Territory? | Yes |
| Support and Training | |
| International Franchise Association: | Yes |
| Canadian Franchise Association: | No |
| Franchisee Association/Member: | No |
| Size of Corporate Staff: | 60 |
| Site Selection Assistance? | Yes |
| Lease Negotiation Assistance? | Yes |
| Financial Assistance? | Yes, Indirect |
| Marketing Support: | |
| Co-Op Advertising: | Yes |
| National Advertising: | Yes |
| Regional Advertising: | Yes |
| Local Advertising: | Yes |
| Marketing Materials: | Ad Slicks, Brochures, Catalogs, Coupons/rebates, Direct Mailers, Emails, Promotional Items, Radio Ads, Site Signs, Television Ads, Trade Show Exhibits, Videos |
| Additional Services: | Grand Opening, In-house Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases, Sales Strategies |
| Other Marketing Support: | None Specified |
| On-Going Support: | |
| Central Data Processing: | Included in Fees |
| Central Purchasing: | Included in Fees |
| Field Operation Evaluation: | Included in Fees |
| Field Training: | Included in Fees |
| Initial Store Opening: | Included in Fees |
| Inventory Control: | Included in Fees |
| Franchisee Newsletter: | Included in Fees |
| Regional or National Meetings: | Included in Fees |
| 800 Telephone Hotline: | Included in Fees |
| Training: | |
| 1. Michigan Office and in Local Store | 2-3 Weeks plus |
| 2. On-Site | 3 Days |
| Expansion Plans | |
| Projected New Units Over Next 12 months: | 75 |
U.S.: | Yes, All United States |
| Canada: | No |
| Overseas: | No |