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Home >> Sports & Recreation >> Athletic Clothing and Footwear
| Athlete's Foot, The 1346 Oakbrook Dr., # 170 Norcross, GA 30093 |
Submit an online form to receive information from Athlete's Foot, The.
|
Business Description
THE ATHLETE'S FOOT, with more than 600 stores in 45 countries, is the leading international franchisor of name-brand athletic footwear. As a franchisee, you will benefit from headquarters' support, including training, advertising, real estate and product selection.
Franchisor Background
Year Established: 1971
Franchising Since: 1972
North America:
States/Provinces with the largest number of operating units:
Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Washington, Wisconsin, District Of Columbia
Financial Requirements
Average Number of Employees: 2 Full-time, 6 Part-time
Space Needs (in square footage): 1,200-2,800
Preferred Sites: Free-standing Building, Storefront, Strip Center, Regional Mall
Other Sites:
Encourage Conversions? Yes
Earnings Claims Provided?: No
THE ATHLETE'S FOOT, with more than 600 stores in 45 countries, is the leading international franchisor of name-brand athletic footwear. As a franchisee, you will benefit from headquarters' support, including training, advertising, real estate and product selection.
Franchisor Background
Year Established: 1971
Franchising Since: 1972
| Operating Units: | |||||||||||||||||||||||||||||||
Franchised Units: | 558 | 100% | | ||||||||||||||||||||||||||||
| Company-Owned Units: | 0 | 0% | |||||||||||||||||||||||||||||
Total Operating Units: | 558 | 100.0% | |||||||||||||||||||||||||||||
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States/Provinces with the largest number of operating units:
| Density | Units |
| 1. Florida | 27 |
| 2. Illinois | 25 |
| 3. Georgia | 24 |
Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Washington, Wisconsin, District Of Columbia
Financial Requirements
| Investment: | |
| Minimum Net Worth: | $250K |
| Cash Investment: | $85K |
| Total Investment: | $200-525K |
| Average Total Investment: | $275K |
| Fees: | |
| Initial Franchise Fee: | $39.9K |
| Average Franchise Fee: | $40K |
| On-Going Royalty: | 5% |
| Average Royalty: | 5% |
| Advertising Fee: | 2% |
Space Needs (in square footage): 1,200-2,800
Preferred Sites: Free-standing Building, Storefront, Strip Center, Regional Mall
Other Sites:
Encourage Conversions? Yes
Earnings Claims Provided?: No
| Franchisee Qualifications | |||||||||
Ranked from 1 (unimportant) to 5 (important): | |||||||||
| Financial Net Worth: | 4 | ||||||||
| General Business Experience: | 5 | ||||||||
| Specific Industry Experience: | 3 | ||||||||
| Formal Education: | 3 | ||||||||
| Psychological Profile: | 2 | ||||||||
| Personal Interview(s): | 5 | ||||||||
| Terms of Contract | |||||||||
| Term of Initial Contract: | 10 Year(s) | ||||||||
| Term of Renewal Period: | 5 Year(s) | ||||||||
| Passive Ownership: | Allowed, But Discouraged | ||||||||
| Area Development Agreements? | Yes, for 10 Year(s) | ||||||||
| Sub-Franchising Contracts? | Yes | ||||||||
| Franchisees Allowed to Expand Within Territory? | Yes | ||||||||
| Support and Training | |||||||||
| International Franchise Association: | Yes | ||||||||
| Canadian Franchise Association: | No | ||||||||
| Franchisee Association/Member: | Yes, Member | ||||||||
| Size of Corporate Staff: | 135 | ||||||||
| Site Selection Assistance? | Yes | ||||||||
| Lease Negotiation Assistance? | Yes | ||||||||
| Financial Assistance? | No | ||||||||
| Marketing Support: | |||||||||
| Co-Op Advertising: | No | ||||||||
| National Advertising: | Yes | ||||||||
| Regional Advertising: | Yes | ||||||||
| Local Advertising: | Yes | ||||||||
| Marketing Materials: | Ad Slicks, Brochures, Catalogs, Coupons/rebates, Direct Mailers, Emails, Promotional Items, Radio Ads, Site Signs, Television Ads, Trade Show Exhibits, Videos | ||||||||
| Additional Services: | None Specified | ||||||||
| Other Marketing Support: | None Specified | ||||||||
| On-Going Support: | |||||||||
| Central Data Processing: | Not Applicable | ||||||||
| Central Purchasing: | Not Applicable | ||||||||
| Field Operation Evaluation: | Included in Fees | ||||||||
| Field Training: | Included in Fees | ||||||||
| Initial Store Opening: | Included in Fees | ||||||||
| Inventory Control: | At Additional Cost | ||||||||
| Franchisee Newsletter: | Included in Fees | ||||||||
| Regional or National Meetings: | Included in Fees | ||||||||
| 800 Telephone Hotline: | Included in Fees | ||||||||
| Training: | |||||||||
| 1. Headquarters in Atlanta | |||||||||
| 2. Location | On-Going | ||||||||
| Expansion Plans | |||||||||
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Submit an online form to receive information from Athlete's Foot, The.
|
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