Business Description

Globally respected with over 2,500 franchised, licensed and company-owned Midas shops throughout the United States, Canada and the world. Ours is a premier brand name in world-class automotive services, offering repair and maintenance services, as well as tires and batteries. Consider the opportunity. A world-famous brand . . . with a 50-year record of success . . . and a commitment to long-term growth through customer service, customer value and customer relationships.

Franchisor Background

Year Established:  1956

Franchising Since:  1956

Operating Units:
Franchised Units:	2,516	97.1%
Company-Owned Units:	75	2.9%
Total Operating Units:	2,591	100.0%
Geographic Distribution: U.S.: 1,559 60.2% In 50 States Canada: 209 8.1% In 9 Canadian Provinces International: 823 31.8% In 19 Foreign Countries   Total: 2,591 100.1.0%

North America:
States/Provinces with the largest number of operating units:

Density

Units

Registered in Following Registration States: California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia

Financial Requirements

Investment:
Minimum Net Worth:	$250-300K
Cash Investment:	$75-100K
Total Investment:	$243-329K
Average Total Investment:	$287K
Fees:
Initial Franchise Fee:	$20K
Average Franchise Fee:	$20K
On-Going Royalty:	10%
Average Royalty:	10%
Advertising Fee:	Incl. Roy.

Average Number of Employees: 6 Full-time, 4 Part-time

Space Needs (in square footage): 4,000-5,000

Preferred Sites: Free-standing Building

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: Yes

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	5
General Business Experience:	4
Specific Industry Experience:	3
Formal Education:	2
Psychological Profile:	1
Personal Interview(s):	5
Terms of Contract
Term of Initial Contract:	20 Year(s)
Term of Renewal Period:	20 Year(s)
Passive Ownership:	Allowed, But Discouraged
Area Development Agreements?	No
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	Yes
Canadian Franchise Association:	Yes
Franchisee Association/Member:	Yes, Member
Size of Corporate Staff:	197
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Yes
Financial Assistance?	Yes, Indirect
Marketing Support:
Co-Op Advertising:	No
National Advertising:	Yes
Regional Advertising:	Yes
Local Advertising:	Yes
Marketing Materials:	Ad Slicks, Brochures, Catalogs, Coupons/rebates, Direct Mailers, Emails, Promotional Items, Radio Ads, Site Signs, Television Ads, Trade Show Exhibits, Videos
Additional Services:	Grand Opening, In-house Marketing, Marketing Research, Newsletter, Press Releases, Sales Strategies
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Not Applicable
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	At Additional Cost
Inventory Control:	At Additional Cost
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Included in Fees
Training:
1. Self Study	1-2 Weeks
2. In-Shop Assignment	1-2 Weeks
3. Palatine, IL	3 Weeks
Expansion Plans
Projected New Units Over Next 12 months: 40 U.S.: Yes, All United States Canada: Yes, All Canada Overseas: Yes, Select Countries	Request Franchisor Info   Submit an online form to receive information from Midas.   •  Coupons   •  Promotional Items   •  Intranet for Midas Franchisees & Corporate Staff;