Business Description

W.S. BADCOCK Corp. offers dealership opportunities to qualified individuals. Dealerships are similar to franchises in that they are individually owned and operated, but require less capital (no franchise fee or monthly royalty fees) and allow for a quicker start-up than a traditional franchise. BADCOCK provides all stores with total inventory at no cost to the dealer and all account financing through the parent company.

Franchisor Background

Year Established:  1904

Franchising Since:  1928

Operating Units:
Franchised Units:	278	83.5%
Company-Owned Units:	55	16.5%
Total Operating Units:	333	100.0%
Geographic Distribution: U.S.: 333 100% In 7 States Canada: 0 0% In 0 Canadian Provinces International: 0 0% In 0 Foreign Countries   Total: 333 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. Florida	145
2. Georgia	87
3. South Carolina	35

Registered in Following Registration States: Florida

Financial Requirements

Investment:
Minimum Net Worth:	$300K
Cash Investment:	$75-150K
Total Investment:	$100-300K
Average Total Investment:	$200K
Fees:
Initial Franchise Fee:	$0
Average Franchise Fee:	$0K
On-Going Royalty:	0%
Average Royalty:	0%
Advertising Fee:	.3%

Average Number of Employees: 4 Full-time, 2 Part-time

Space Needs (in square footage): 18,000-20,000

Preferred Sites: Free-standing Building, Storefront, Strip Center

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: Yes

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	4
General Business Experience:	4
Specific Industry Experience:	3
Formal Education:	2
Psychological Profile:	2
Personal Interview(s):	4
Terms of Contract
Term of Initial Contract:	10/5/5 Year(s)
Term of Renewal Period:	Year(s)
Passive Ownership:	Allowed, But Discouraged
Area Development Agreements?	Yes, for 1 Year(s)
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	No
Canadian Franchise Association:	No
Franchisee Association/Member:	No
Size of Corporate Staff:	1100
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	No
Financial Assistance?	Yes, Direct
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Included in Fees
Central Purchasing:	Included in Fees
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Included in Fees
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Included in Fees
Training:
1. Corporate Office and Training Store	60-90 Days
Expansion Plans
Projected New Units Over Next 12 months: 8-12 U.S.: Yes, GA, MS, SC, NC, TN, AL, VA, WV, KY Canada: No Overseas: No	Request Franchisor Info   Submit an online form to receive information from Badcock Home Furniture & More.