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Auntie Anne's Hand-Rolled Soft Pretzels
Auntie Anne's, Inc. is a franchise organization with a commitment to exceeding our customers' expectations. We've built our company on the quality of our products and strong support for our franchisees, nurturing relationships for the long-term growth of the franchise system. That approach continues to drive our growth. We provide our customers with pretzels, dips, and drinks which are mixed, twisted, and baked to a golden brown in full view of our customers. Each and every one of our pretzels comes with the Pretzel Perfect Guarantee - we guarantee you'll love your pretzel or we'll replace it with one that you do.
Franchisor Background
Year Established:
1988
Franchising Since:
1991
IFA Member
Operating Units:
Franchised Units:
942
98.2%
Company-Owned Units:
14
1.5%
______
_____
Total Operating Units:
959
100%
Geographic Distribution:
U.S.:
944
75.8%
In 43 States
Canada:
2
0.2%
In 2 Canadian Provinces
International:
300
24.1%
In 23 Foreign Countries
______
_____
Total:
1,246
100%
North America:
States/Provinces with the largest number of operating units:
Density
Units
1. Pennsylvania
103
2. New York
63
3. California
61
Registered in Following Registration States:
California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, Wisconsin
Financial Requirements
Investment:
Minimum Net Worth:
$400K
Cash Investment:
$197.9-444.1K
Total Investment:
$197.9-439.1K
Average Total Investment:
$318K
Fees:
Initial Franchise Fee:
$30K
Average Franchise Fee:
$30K
On-Going Royalty:
7%
Average Royalty:
7%
Advertising Fee:
1%
Average Number of Employees:
4 Full-time, 4 Part-time
Space Needs (in square footage):
400-600
Preferred Sites:
Regional Mall
Other Sites:
Lifestyle Ctrs, Airports, Outlet Ctrs, Colleges
Encourage Conversions?
Not Applicable
Earnings Claims Provided?
Yes
Listed in the SBA Registry?
No
Support and Training
International Franchise Association:
Yes
Canadian Franchise Association:
No
Franchisee Association/Member:
Yes, Member
Size of Corporate Staff:
150
Site Selection Assistance?
Yes
Lease Negotiation Assistance?
Yes
Financial Assistance?
Yes, Indirect
Marketing Support:
Co-Op Advertising:
Yes
National Advertising:
Yes
Regional Advertising:
Yes
Local Advertising:
Yes
Marketing Materials:
Ad Slicks, Brochures, Catalogs, Coupons/rebates, Direct Mailers, Emails, Promotional Items, Radio Ads, Site Signs, Television Ads, Trade Show Exhibits, Videos
While AUNTIE ANNE'S, Inc. has been fortunate to receive numerous calls for franchise opportunities,we recently became involve with The Connections Program in Chicago. The program's goal is to increase minority business owners in the inner-city of Chicago. It serves as surrogate bringing potential minority franchisees together with franchises and lending institutions. Currently, we are in negotiations with our first possible store owner from the program.
