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Comfort Keepers
 

COMFORT KEEPERS is the service leader with 95% client satisfaction. We provide non-medical, in-home care, such as companionship, meal preparation, light housekeeping, grocery and clothing shopping, grooming and assistance with recreational activities for the elderly and others who need assistance in daily living.

Franchisor Background

Year Established:

  1998

Franchising Since:

  1999

IFA Member



CFA Member



Operating Units:

Franchised Units:650 97.7%  
Company-Owned Units:15 2.3%  
 ______ _____  
Total Operating Units:665 100%  
 

Geographic Distribution:

U.S.:665 89.6% In 47 States
Canada:41 5.5% In 5 Canadian Provinces
International:36 4.9% In 5 Foreign Countries
 ______ _____  
Total:742 100%  
 

North America:

States/Provinces with the largest number of operating units:
DensityUnits    
1. California85
2. Florida59
3. Ohio46

Registered in Following Registration States:

   California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia, Alberta

Financial Requirements

Investment:

Minimum Net Worth:$200K
Cash Investment:$63K
Total Investment:$63-95.1K
Average Total Investment:$79K
 

Fees:

Initial Franchise Fee:$42K
Average Franchise Fee:$42K
On-Going Royalty:5/4/3%
Average Royalty:4%
Advertising Fee:0%

Average Number of Employees:

   2 Full-time, 4-5 Part-time

Space Needs (in square footage):

   400-700

Preferred Sites:

   Not Applicable

Other Sites:

   Office Space preferable; Home-Based permitted

Encourage Conversions?

   Yes

Earnings Claims Provided?

   Yes

Listed in the SBA Registry?

   Yes

Support and Training

International Franchise Association:Yes
Canadian Franchise Association:Yes
Franchisee Association/Member:Yes, Member
Size of Corporate Staff:50
Site Selection Assistance?No
Lease Negotiation Assistance?No
Financial Assistance?Yes, Direct
 

Marketing Support:

Co-Op Advertising:Yes
National Advertising:No
Regional Advertising:No
Local Advertising:No
Marketing Materials:Ad Slicks, Brochures, Direct Mailers, Radio Ads, Television Ads
Additional Services:In-house Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases
Other Marketing Support:None Specified
 

On-Going Support:

Central Data Processing:Not Applicable
Central Purchasing:Not Applicable
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Not Applicable
Inventory Control:Not Applicable
Franchisee Newsletter:Included in Fees
Regional or National Meetings:At Additional Cost
800 Telephone Hotline:Included in Fees
 

Training:

1. Dayton, OH4 Weeks & Ongoing
 

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):
 
Financial Net Worth:5
General Business Experience:5
Specific Industry Experience:2
Formal Education:3
Psychological Profile:3
Personal Interview(s):4

Minority Representation

Units Owned by Minorities:

African-American:5%
Asian-American:1%
Hispanic:2%
Native American:0
Other:0
Specific Minority:Development Allowances, Initial Inventory, Credits For Opening Marketing & Training Programs

Terms of Contract

Term of Initial Contract:10 Year(s)
Term of Renewal Period:10 Year(s)
Passive Ownership:Not Allowed
Area Development Agreements?No
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes

Expansion Plans

Projected New Units Over Next 12 months:

   32
U.S.:Yes, All United States
Canada:Yes
Overseas:Yes
 
 
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