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Fresh City
145 Rosemary St., # C
Needham, MA 02494
800#: (888) FRESH55
Tel: (781) 453-0200 + 230
Fax: (781) 453-8686
E-Mail: [email protected]
Web Site: www.freshcity.com
Contact: Ms. Joan Painter, Director of Franchising
FRESH CITY, one of Nation's Restaurant News' 'Hot Concept' award winners, 'Ones to Watch' by QSR Magazine and 'Keepin' It Fresh" by Chain Leader, provides comfortable Fast, Fresh, Casual and Fresh Fusion cuisine. Several cooking and fusion stations provide guests with an international diversity of menu offerings, including hot and cold wraps, Asian noodles, salads, distinct sandwiches, smoothies, lattes and more - to dine in, take out or have catered.
Franchisor Background
Established: 1998
First Franchise: 2003
Franchise Units: 8
Company-Owned Units: 7
Total Units: 15
Distribution:
U.S. -- 15;
Canada -- 0;
International -- 0
-North America -- Operations in 3 States
-States/Provinces with Greatest Density: 12 in MA, 1 NH, 1 CT
Projected New Units Over Next 12 months: 5
Franchisee Qualifications: 5, 4, 4, 4, 1, 5
(Click here for an explanation)
Registered in Following Registration States: FL,IL,IN,MD,MI,MN,NY,RI,VA,WI (Click here for an explanation)
Average Number of Employees: 5 FT, 10-20 PT (FT = Full Time, PT = Part Time)
Space Needs: 3,700 SF; FS, SF, SC
(Click here for abbreviations)
Encourage Conversion: Yes
Financial Requirements
Cash Investment: $2 MM
Total Investment: $726K-1.1MM
Average Total Investment: $900.0K
Minimum Net Worth: $3.5MM
Fees:
-Franchise: $25K
-Average Franchise Fee: $25.0K
-Royalty: 5%
-Average Royalty: 5.0%
-Advertising: 1.5%+1.5%
Provide Earning Claim Statement: Yes
Terms of Contract
Term of Contract (Years): 10/10
Passive Ownership: Not Allowed
Area Development Agreements: Yes/3+
Sub-Franchising Contracts: No
Expand In Territory: No
Franchisor Support and Training Provided
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Financial Assistance: No
Cooperative Advertising: NA
International Franchise Association: IFA MEMBER
Canadian Franchise Association:
Franchisee Association / Member: No
Size Of Corporate Staff: 12
On-Going Support: A,B,C,D,E,F,G,H,I (Click here for an explanation)
Training: 9 Weeks Needham, MA.
Franchisor's Specific Expansion Plans
U.S.: NY,NJ,CT,IL,SE, Mid-Atlantic
Canada: No
Overseas: No
Note: NR = No Response by Franchisor.
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