Business Description

Uncork an innovative opportunity!!! Demystify wine through THE GRAPES's copyrighted wine by taste guide that combines two complementary revenue sources (wine bar and retail store). Simplify operations and keep inventory costs to a minimum. Serving in-style, gourmet food, utilizing very minimal equipment and kitchen space.

Franchisor Background

Year Established:  2000

Franchising Since:  2004

Operating Units:
Franchised Units:	15	83.3%
Company-Owned Units:	3	16.7%
Total Operating Units:	18	100.0%
Geographic Distribution: U.S.: 18 100% In 5 States Canada: 0 0% In 0 Canadian Provinces International: 0 0% In 0 Foreign Countries   Total: 18 100.0%

North America:
States/Provinces with the largest number of operating units:

Density	Units
1. Georgia	4

Registered in Following Registration States: Florida, Virginia

Financial Requirements

Investment:
Minimum Net Worth:	$600K
Cash Investment:	$250-300K
Total Investment:	$450-600K
Average Total Investment:	$525K
Fees:
Initial Franchise Fee:	$50K
Average Franchise Fee:	$50K
On-Going Royalty:	6%
Average Royalty:	6%
Advertising Fee:	2%

Average Number of Employees: , 0 Part-time

Space Needs (in square footage): 2,000

Preferred Sites: Free-standing Building, Storefront, Strip Center, Regional Mall

Other Sites:

Encourage Conversions? Yes

Earnings Claims Provided?: Yes

Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth:	5
General Business Experience:	5
Specific Industry Experience:	3
Formal Education:	5
Psychological Profile:	5
Personal Interview(s):	5
Terms of Contract
Term of Initial Contract:	7/5/5/5 Year(s)
Term of Renewal Period:	Year(s)
Passive Ownership:	Not Allowed
Area Development Agreements?	Yes, for 1 Year(s)
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes
Support and Training
International Franchise Association:	Yes
Canadian Franchise Association:	No
Franchisee Association/Member:	No
Size of Corporate Staff:	7
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Yes
Financial Assistance?	No
Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified
On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Included in Fees
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Included in Fees
Franchisee Newsletter:	Not Applicable
Regional or National Meetings:	Included in Fees
800 Telephone Hotline:	Not Applicable
Training:
1. Pre-Opening Atlanta, GA	4 Weeks
2. Grand Opening On-Site	1 Week
3. On-Site	As Needed
Expansion Plans
Projected New Units Over Next 12 months:	6
U.S.:	Yes, SE US;GA,FL,NC,SC, AL,TN,KY,DC,MS,LA
Canada:	No
Overseas:	No