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Homeowners Concept

611 N. Mayfair Rd.
Wauwatosa, WI 53226
800#: (800) 800-9890
Tel: (414) 258-7778
Fax: (414) 258-8276
E-Mail:
Web Site:
Contact: Mr. Peter M. Skanavis, President


HOMEOWNERS CONCEPT offers a unique flat fee real estate program of consulting/sales. Extremely efficient, high-volume, very profitable operation on the cutting edge of providing "value" to the consumer. Large, exclusive territory.


Franchisor Background

Established: 1982; First Franchise: 1984
Franchise Units: 39
Company-Owned Units: 0
Total Units: 39
Distribution: U.S. -- 38; Canada -- 1; International -- 0
> North America -- Operations in 8 States, 1 Province
> States/Provinces with Greatest Density: 7 in WI, 6 in OH, 4 in TX
Projected New Units Over Next 12 months: 15
Franchisee Qualifications: 2, 4, 3, 2, 4, 5 (for an explanation click here)
Registered in Following Registration States: IL,WI,NY,FL,WA
Average Number of Employees: 5 FT (FT = Full Time, PT = Part Time)
Space Needs: 700 SF; OB (for abbreviations click here)

Financial Requirements

Cash Investment: $16-20K
Total Investment: $16-20K; Average Total Investment: $18K
Minimum Net Worth: $50K
Fees: Franchise: $4.5K; Average Franchise Fee: $4K
Royalty: 3%
Advertising: NR

Provide Earning Claim Statement: No

Terms of Contract

Term of Contract (Years): 10/10
Passive Ownership: Not Allowed
Encourage Conversions: Yes
Area Development Agreements: No
Sub-Franchising Contracts: No
Expand In Territory: Yes

Franchisor Support and Training Provided

Financial Assistance: No (D = Direct; I = Indirect; B = Both)
Site Selection Assistance: Yes
Lease Negotiation Assistance: No
Cooperative Advertising: No
Franchisee Assoc. / Member: No
Size Of Corporate Staff: 2
On-Going Support: d,G,H,I (for an explanation click here)
Training: 1 Week Milwaukee, WI.

Franchisor's Specific Expansion Plans

U.S.: All United States
Canada: All Canada
Overseas: No

Note: NR = No Response by Franchisor.

For a sample questionnaire click here.