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Everybody knows that weddings are big business. Love and marriages are relatively resistant to recession. GENTS is a highly attractive and affordable franchise for the individual or couple seeking to enter the business world.
Franchisor Background
Year Established: 1980
Franchising Since: 1991
Operating Units:
Franchised Units: 6 85.7%
Company-Owned Units: 1 14.3%
______ _____
Total Operating Units: 7 100%
Geographic Distribution:
U.S.: 7 100% In 2 States
Canada: 0 0% In 0 Canadian Provinces
International: 0 0% In 0 Foreign Countries
______ _____
Total: 7 100%
North America:
States/Provinces with the largest number of operating units:
Density Units
1. Florida 1 2. Tennessee 1 3. Georgia 1
Registered in Following Registration States: Florida
Financial Requirements
Investment:
Minimum Net Worth: $100K
Cash Investment: $75K
Total Investment: $50-75K
Average Total Investment: $62K
Fees:
Initial Franchise Fee: $15K
Average Franchise Fee: $15K
On-Going Royalty: 6%
Average Royalty: 6%
Advertising Fee: 0%
Average Number of Employees: 1 Full-time, 2 Part-time
Space Needs (in square footage): 1,000
Preferred Sites: Free-standing Building, Strip Center
Other Sites:
Encourage Conversions? Yes
Earnings Claims Provided? Yes
Listed in the SBA Registry? No
Support and Training
International Franchise Association: No
Canadian Franchise Association: No
Franchisee Association/Member: Yes, Member
Size of Corporate Staff: 2
Site Selection Assistance? Yes
Lease Negotiation Assistance? Yes
Financial Assistance? No
Marketing Support:
Co-Op Advertising: No
National Advertising: No
Regional Advertising: No
Local Advertising: No
Marketing Materials: None Specified
Additional Services: None Specified
Other Marketing Support: None Specified
On-Going Support:
Central Data Processing: Included in Fees
Central Purchasing: Included in Fees
Field Operation Evaluation: Included in Fees
Field Training: At Additional Cost
Initial Store Opening: Included in Fees
Inventory Control: Included in Fees
Franchisee Newsletter: Not Applicable
Regional or National Meetings: At Additional Cost
800 Telephone Hotline: Not Applicable
Training:
1. Home Office 2 Weeks 2. Franchise Location 1 Week
Franchisee Qualifications
Ranked from 1 (unimportant) to 5 (important):
Financial Net Worth: 5
General Business Experience: 4
Specific Industry Experience: 3
Formal Education: 3
Psychological Profile: 3
Personal Interview(s): 4
Minority Representation
Units Owned by Minorities:
African-American: N/A
Asian-American: N/A
Hispanic: N/A
Native American: N/A
Other: N/A
Specific Minority: N/A
Terms of Contract
Term of Initial Contract: 5 Year(s)
Term of Renewal Period: 5 Year(s)
Passive Ownership: Allowed, But Discouraged
Area Development Agreements? Yes, for 1 Year(s)
Sub-Franchising Contracts? Yes
Franchisees Allowed to Expand Within Territory? Yes
Expansion Plans
Projected New Units Over Next 12 months: 2
U.S.: Yes, Southeast
Canada: No
Overseas: No
Franchise News