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Franchise Picks
Cartridge World
 

CARTRIDGE WORLD is the leader in printer cartridge refilling. Our business strategy combines the skilled process of refilling printer cartridges for inkjet and laser printers, photocopy and fax machines with knowledgeable and fast customer service, convenient retail locations and large savings to the customer. CARTRIDGE WORLD, which dominates its market, has become one of the fastest-growing franchise concepts in the world. Named #1 in its market by Entrepreneur Magazine.

Franchisor Background

Year Established:

  1997

Franchising Since:

  2002

Operating Units:

Franchised Units:1,700 98.9%  
Company-Owned Units:19 1.1%  
 ______ _____  
Total Operating Units:1,719 100%  
 

Geographic Distribution:

U.S.:622 37.9% In 47 States
Canada:16 1% In 5 Canadian Provinces
International:1,004 61.1% In 38 Foreign Countries
 ______ _____  
Total:1,642 100%  
 

North America:

States/Provinces with the largest number of operating units:
DensityUnits    
1. California58
2. Illinois39
3. Texas38

Registered in Following Registration States:

   California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia

Financial Requirements

Investment:

Minimum Net Worth:$250-350K
Cash Investment:$30K
Total Investment:$130-204K
Average Total Investment:$167K
 

Fees:

Initial Franchise Fee:$30K
Average Franchise Fee:$30K
On-Going Royalty:6%
Average Royalty:6%
Advertising Fee:2%

Average Number of Employees:

   1 Full-time, 1 Part-time

Space Needs (in square footage):

   1,000-1,200

Preferred Sites:

   Free-standing Building, Storefront, Strip Center

Other Sites:

  

Encourage Conversions?

   Yes

Earnings Claims Provided?

   No

Listed in the SBA Registry?

   No

Support and Training

International Franchise Association:Yes
Canadian Franchise Association:Yes
Franchisee Association/Member:Yes, Member
Size of Corporate Staff:50
Site Selection Assistance?Yes
Lease Negotiation Assistance?Yes
Financial Assistance?Yes, Indirect
 

Marketing Support:

Co-Op Advertising:Yes
National Advertising:No
Regional Advertising:Yes
Local Advertising:Yes
Marketing Materials:Ad Slicks, Brochures, Coupons/rebates, Direct Mailers, Emails, Radio Ads, Site Signs, Television Ads, Trade Show Exhibits
Additional Services:Grand Opening, In-house Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases, Sales Strategies
Other Marketing Support:None Specified
 

On-Going Support:

Central Data Processing:Not Applicable
Central Purchasing:Not Applicable
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Included in Fees
Inventory Control:Included in Fees
Franchisee Newsletter:Included in Fees
Regional or National Meetings:Included in Fees
800 Telephone Hotline:Included in Fees
 

Training:

1. Emeryville, CA2 Weeks
2. In-Store Field Training2 Weeks
 

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):
 
Financial Net Worth:4
General Business Experience:5
Specific Industry Experience:3
Formal Education:3
Psychological Profile:2
Personal Interview(s):5

Minority Representation

Units Owned by Minorities:

African-American:14
Asian-American:29
Hispanic:11
Native American:0
Other:21
Specific Minority:N/A

Terms of Contract

Term of Initial Contract:10 Year(s)
Term of Renewal Period:10 Year(s)
Passive Ownership:Allowed, But Discouraged
Area Development Agreements?No
Sub-Franchising Contracts?Yes
Franchisees Allowed to Expand Within Territory?Yes

Expansion Plans

Projected New Units Over Next 12 months:

   150
U.S.:Yes, All United States
Canada:Yes, All Canada
Overseas:Yes, All Countries
 
 
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