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Franchise Picks
Captain D's Seafood
 

Captain D's restaurants offer high-quality seafood in a fast food environment. The menu features our signature hand-battered fried fish. We also offer premium-quality grilled, baked, and broiled fish, as well as shrimp, chicken, and home-style side dishes with selected desserts.

Franchisor Background

Year Established:

  1969

Franchising Since:

  1969

Operating Units:

Franchised Units:277 46.5%  
Company-Owned Units:319 53.5%  
 ______ _____  
Total Operating Units:596 100%  
 

Geographic Distribution:

U.S.:592 99.7% In 25 States
Canada:0 0% In 0 Canadian Provinces
International:2 0.3% In 2 Foreign Countries
 ______ _____  
Total:594 100%  
 

North America:

States/Provinces with the largest number of operating units:
DensityUnits    
1. Alabama71
2. Georgia99
3. Tennessee79

Registered in Following Registration States:

   California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin

Financial Requirements

Investment:

Minimum Net Worth:$750K
Cash Investment:$300K
Total Investment:$1.1-1.7MM
Average Total Investment:$1400K
 

Fees:

Initial Franchise Fee:$25K
Average Franchise Fee:$25K
On-Going Royalty:4.5%
Average Royalty:4%
Advertising Fee:4.85%

Average Number of Employees:

   3-5 Full-time, 20 Part-time

Space Needs (in square footage):

   2,700

Preferred Sites:

   Free-standing Building

Other Sites:

  

Encourage Conversions?

   No

Earnings Claims Provided?

   Yes

Listed in the SBA Registry?

   No

Support and Training

International Franchise Association:Yes
Canadian Franchise Association:No
Franchisee Association/Member:No
Size of Corporate Staff:75
Site Selection Assistance?Yes
Lease Negotiation Assistance?No
Financial Assistance?No
 

Marketing Support:

Co-Op Advertising:Yes
National Advertising:No
Regional Advertising:Yes
Local Advertising:Yes
Marketing Materials:Ad Slicks, Brochures, Coupons/rebates, Direct Mailers, Emails, Promotional Items, Radio Ads, Site Signs, Television Ads, Videos
Additional Services:None Specified
Other Marketing Support:None Specified
 

On-Going Support:

Central Data Processing:Not Applicable
Central Purchasing:Included in Fees
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Included in Fees
Inventory Control:Not Applicable
Franchisee Newsletter:Not Applicable
Regional or National Meetings:At Additional Cost
800 Telephone Hotline:Not Applicable
 

Training:

1. Field training in certified cooperating store6 Weeks
 

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):
 
Financial Net Worth:5
General Business Experience:3
Specific Industry Experience:4
Formal Education:3
Psychological Profile:3
Personal Interview(s):5

Minority Representation

Units Owned by Minorities:

African-American:26
Asian-American:16
Hispanic:0
Native American:2
Other:0
Specific Minority:Veterans & Minority Franchise Program Available - Franchise Fee Deferment, Managerial Training, Mentoring

Terms of Contract

Term of Initial Contract:20 Year(s)
Term of Renewal Period:20 Year(s)
Passive Ownership:Allowed
Area Development Agreements?Yes, for 3 Year(s)
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes

Expansion Plans

Projected New Units Over Next 12 months:

   5
U.S.:Yes
Canada:No
Overseas:Yes
 
 
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