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Miracle-Ear
 

Manufacturer and world's largest retailer of hearing systems, with 1,287 offices nationally. MIRACLE-EAR also has master franchisors in 20 foreign countries.

Franchisor Background

Year Established:

  1948

Franchising Since:

  1984

Operating Units:

Franchised Units:1,300 97.9%  
Company-Owned Units:28 2.1%  
 ______ _____  
Total Operating Units:1,328 100%  
 

Geographic Distribution:

U.S.:1,328 98.5% In 50 States
Canada:0 0% In 0 Canadian Provinces
International:20 1.5% In 0 Foreign Countries
 ______ _____  
Total:1,348 100%  
 

North America:

States/Provinces with the largest number of operating units:
DensityUnits    
1. California96
2. Florida74
3. Texas39

Registered in Following Registration States:

   California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia

Financial Requirements

Investment:

Minimum Net Worth:$100K
Cash Investment:$75-50K
Total Investment:$122.5-570K
Average Total Investment:$346K
 

Fees:

Initial Franchise Fee:$28-60K
Average Franchise Fee:$44K
On-Going Royalty:$46.50/Unit
Average Royalty:-1%
Advertising Fee:$26/Inquiry

Average Number of Employees:

   2 Full-time, 1 Part-time

Space Needs (in square footage):

   750

Preferred Sites:

   Free-standing Building, Storefront, Strip Center, Regional Mall

Other Sites:

  

Encourage Conversions?

   Not Applicable

Earnings Claims Provided?

   No

Listed in the SBA Registry?

   No

Support and Training

International Franchise Association:Yes
Canadian Franchise Association:No
Franchisee Association/Member:No
Size of Corporate Staff:3
Site Selection Assistance?Not Applicable
Lease Negotiation Assistance?No
Financial Assistance?N/A
 

Marketing Support:

Co-Op Advertising:No
National Advertising:No
Regional Advertising:No
Local Advertising:No
Marketing Materials:None Specified
Additional Services:None Specified
Other Marketing Support:None Specified
 

On-Going Support:

Central Data Processing:Included in Fees
Central Purchasing:Not Applicable
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Included in Fees
Inventory Control:Not Applicable
Franchisee Newsletter:Included in Fees
Regional or National Meetings:At Additional Cost
800 Telephone Hotline:Included in Fees
 

Training:

1. Corporate Headquarters2 Weeks
2. On-Site10 Weeks
 

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):
 
Financial Net Worth:4
General Business Experience:4
Specific Industry Experience:2
Formal Education:3
Psychological Profile:4
Personal Interview(s):4

Minority Representation

Units Owned by Minorities:

African-American:N/A
Asian-American:N/A
Hispanic:N/A
Native American:N/A
Other:N/A
Specific Minority:Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.

Terms of Contract

Term of Initial Contract:5 Year(s)
Term of Renewal Period:5 Year(s)
Passive Ownership:Not Allowed
Area Development Agreements?Yes, for 1 Year(s)
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes

Expansion Plans

Projected New Units Over Next 12 months:

   125
U.S.:Yes, West,Midwest
Canada:No
Overseas:Yes, All Countries
 
 
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