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Relax The Back
North America's largest specialty retailer of ergonomic and back care products. We are in the comfort business, many of our products are designed to relieve or eliminate back and neck pain.
Franchisor Background
Year Established:
1984
Franchising Since:
1989
Operating Units:
Franchised Units:
126
100%
Company-Owned Units:
0
0%
______
_____
Total Operating Units:
126
100%
Geographic Distribution:
U.S.:
122
96.8%
In 35 States
Canada:
4
3.2%
In 1 Canadian Provinces
International:
0
0%
In 0 Foreign Countries
______
_____
Total:
126
100%
North America:
States/Provinces with the largest number of operating units:
Density
Units
1. California
27
2. Florida
11
3. Texas
12
Registered in Following Registration States:
California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia
Financial Requirements
Investment:
Minimum Net Worth:
$450K
Cash Investment:
$85-100K
Total Investment:
$198-371.5K
Average Total Investment:
$285K
Fees:
Initial Franchise Fee:
$49.5K
Average Franchise Fee:
$49K
On-Going Royalty:
4-5%
Average Royalty:
4%
Advertising Fee:
2%
Average Number of Employees:
3 Full-time, 1 Part-time
Space Needs (in square footage):
2,600
Preferred Sites:
Free-standing Building, Storefront, Strip Center, Regional Mall
Other Sites:
Encourage Conversions?
Not Applicable
Earnings Claims Provided?
Yes
Listed in the SBA Registry?
No
Support and Training
International Franchise Association:
Yes
Canadian Franchise Association:
No
Franchisee Association/Member:
Yes, Member
Size of Corporate Staff:
32
Site Selection Assistance?
Yes
Lease Negotiation Assistance?
Yes
Financial Assistance?
Yes, Indirect
Marketing Support:
Co-Op Advertising:
Yes
National Advertising:
No
Regional Advertising:
No
Local Advertising:
No
Marketing Materials:
Ad Slicks, Brochures, Catalogs, Coupons/rebates, Direct Mailers, Emails, Promotional Items, Radio Ads, Site Signs, Television Ads, Trade Show Exhibits, Videos
