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Baja Sol Tortilla Grill

BAJA SOL TORTILLA GRILL is a growing casual fresh Mexican restaurant concept, featuring fresh-made tortillas and an extensive salsa bar.

Franchisor Background

Year Established:

1995

Franchising Since:

1999

Operating Units:
Franchised Units:	11	68.8%
Company-Owned Units:	5	31.3%
	______	_____
Total Operating Units:	16	100%

Geographic Distribution:
U.S.:	16	100%	In 2 States
Canada:	0	0%	In 0 Canadian Provinces
International:	0	0%	In 0 Foreign Countries
	______	_____
Total:	16	100%

North America:
States/Provinces with the largest number of operating units:
Density	Units
1. Minnesota	12

Registered in Following Registration States:

Financial Requirements

Investment:
Minimum Net Worth:	$NA
Cash Investment:	$NA
Total Investment:	$$230K-$1203K
Average Total Investment:	$283K

Fees:
Initial Franchise Fee:	$30K
Average Franchise Fee:	$30K
On-Going Royalty:	5
Average Royalty:	5%
Advertising Fee:	1.5%

Average Number of Employees:

12 Full-time

Space Needs (in square footage):

2,500

Preferred Sites:

Storefront, Strip Center, Regional Mall

Other Sites:

Encourage Conversions?

Yes

Earnings Claims Provided?

Listed in the SBA Registry?

Support and Training

International Franchise Association:	No
Canadian Franchise Association:	No
Franchisee Association/Member:	No
Size of Corporate Staff:	9
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Yes
Financial Assistance?	No

Marketing Support:
Co-Op Advertising:	No
National Advertising:	No
Regional Advertising:	Yes
Local Advertising:	Yes
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified

On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Not Applicable
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Not Applicable
Franchisee Newsletter:	Not Applicable
Regional or National Meetings:	Not Applicable
800 Telephone Hotline:	Not Applicable

Training:
1. Minneapolis, MN	20 Days

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):

Financial Net Worth:	N/A
General Business Experience:	N/A
Specific Industry Experience:	N/A
Formal Education:	N/A
Psychological Profile:	N/A
Personal Interview(s):	N/A

Minority Representation

Units Owned by Minorities:
African-American:	N/A
Asian-American:	2
Hispanic:	N/A
Native American:	N/A
Other:	N/A
Specific Minority:	Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.

Terms of Contract

Term of Initial Contract:	10 Year(s)
Term of Renewal Period:	10 Year(s)
Passive Ownership:	Not Allowed
Area Development Agreements?	Yes, for 1 Year(s)
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes

Expansion Plans

Projected New Units Over Next 12 months:

U.S.:	Yes, MN and other states (TBD).
Canada:	No
Overseas:	No

Franchisor Background

Year Established:

Franchising Since:

Operating Units:

Geographic Distribution:

North America: