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Penn Station/East Coast Subs
 

Retail sale of authentic 'East Coast-style' submarines, including the original Philadelphia cheesesteak, all prepared fresh before the customer. Fresh-cut fries, flash fried in peanut oil, and fresh-squeezed lemonade.

Franchisor Background

Year Established:

  1985

Franchising Since:

  1987

Operating Units:

Franchised Units:205 99%  
Company-Owned Units:2 1%  
 ______ _____  
Total Operating Units:207 100%  
 

Geographic Distribution:

U.S.:207 100% In 4 States
Canada:0 0% In 0 Canadian Provinces
International:0 0% In 0 Foreign Countries
 ______ _____  
Total:207 100%  
 

North America:

States/Provinces with the largest number of operating units:
DensityUnits    
1. Ohio41
2. Indiana14
3. Kentucky13

Registered in Following Registration States:

   Indiana

Financial Requirements

Investment:

Minimum Net Worth:$Varies
Cash Investment:$40-82.5K
Total Investment:$255-485K
Average Total Investment:$370K
 

Fees:

Initial Franchise Fee:$17.5K
Average Franchise Fee:$18K
On-Going Royalty:4-7.5%
Average Royalty:6%
Advertising Fee:1%

Average Number of Employees:

   11 Full-time, 10 Part-time

Space Needs (in square footage):

   1,600-1,800

Preferred Sites:

   Free-standing Building, Strip Center

Other Sites:

  

Encourage Conversions?

   No

Earnings Claims Provided?

   Yes

Listed in the SBA Registry?

   No

Support and Training

International Franchise Association:No
Canadian Franchise Association:No
Franchisee Association/Member:Yes, Member
Size of Corporate Staff:13
Site Selection Assistance?Yes
Lease Negotiation Assistance?Yes
Financial Assistance?No
 

Marketing Support:

Co-Op Advertising:No
National Advertising:No
Regional Advertising:No
Local Advertising:No
Marketing Materials:None Specified
Additional Services:None Specified
Other Marketing Support:None Specified
 

On-Going Support:

Central Data Processing:Not Applicable
Central Purchasing:Not Applicable
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Included in Fees
Inventory Control:Included in Fees
Franchisee Newsletter:Included in Fees
Regional or National Meetings:Included in Fees
800 Telephone Hotline:Not Applicable
 

Training:

1. Penn Station in Cincinnati, OH2 Weeks
2. On-Site Training Prior to Grand Opening2-3 Days
 

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):
 
Financial Net Worth:3
General Business Experience:5
Specific Industry Experience:3
Formal Education:4
Psychological Profile:4
Personal Interview(s):5

Minority Representation

Units Owned by Minorities:

African-American:N/A
Asian-American:N/A
Hispanic:N/A
Native American:N/A
Other:N/A
Specific Minority:N/A

Terms of Contract

Term of Initial Contract:5/5/5/5 Year(s)
Term of Renewal Period: Year(s)
Passive Ownership:Allowed
Area Development Agreements?Yes, for 1 Year(s)
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes

Expansion Plans

Projected New Units Over Next 12 months:

   25
U.S.:Yes, Midwest, Southeast, South
Canada:No
Overseas:No
 
 
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