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Smoothie King

SMOOTHIE KING is the original nutritional smoothie bar and health marketplace since 1973. Our brand is recognized by Entrepreneur Magazine as being # 1 in our category for 15 consecutive years and has steadily grown to 390 stores. Brand loyalty and recognition, corporate support and innovation are some reasons why SMOOTHIE KING is in the front of the industry.

Franchisor Background

Year Established:

1973

Franchising Since:

1989

IFA Member

Operating Units:
Franchised Units:	610	99.8%
Company-Owned Units:	1	0.2%
	______	_____
Total Operating Units:	611	100%

Geographic Distribution:
U.S.:	574	93.9%	In 35 States
Canada:	0	0%	In 0 Canadian Provinces
International:	37	6.1%	In 1 Foreign Countries
	______	_____
Total:	611	100%

North America:
States/Provinces with the largest number of operating units:
Density	Units
1. Texas	112
2. Louisiana	80
3. Florida	54

Registered in Following Registration States:

California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District Of Columbia

Financial Requirements

Investment:
Minimum Net Worth:	$100K
Cash Investment:	$50-60K
Total Investment:	$140-322K
Average Total Investment:	$231K

Fees:
Initial Franchise Fee:	$25K
Average Franchise Fee:	$25K
On-Going Royalty:	6%
Average Royalty:	6%
Advertising Fee:	1%

Average Number of Employees:

2 Full-time, 6 Part-time

Space Needs (in square footage):

800-1,000

Preferred Sites:

Strip Center

Other Sites:

Encourage Conversions?

Yes

Earnings Claims Provided?

Listed in the SBA Registry?

Support and Training

International Franchise Association:	Yes
Canadian Franchise Association:	No
Franchisee Association/Member:	No
Size of Corporate Staff:	50
Site Selection Assistance?	Yes
Lease Negotiation Assistance?	Yes
Financial Assistance?	N/A

Marketing Support:
Co-Op Advertising:	Yes
National Advertising:	No
Regional Advertising:	No
Local Advertising:	No
Marketing Materials:	None Specified
Additional Services:	None Specified
Other Marketing Support:	None Specified

On-Going Support:
Central Data Processing:	Not Applicable
Central Purchasing:	Not Applicable
Field Operation Evaluation:	Included in Fees
Field Training:	Included in Fees
Initial Store Opening:	Included in Fees
Inventory Control:	Included in Fees
Franchisee Newsletter:	Included in Fees
Regional or National Meetings:	At Additional Cost
800 Telephone Hotline:	Included in Fees

Training:
1. New Orleans, LA	7 Days

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):

Financial Net Worth:	4
General Business Experience:	4
Specific Industry Experience:	3
Formal Education:	3
Psychological Profile:	5
Personal Interview(s):	4

Minority Representation

Units Owned by Minorities:
African-American:	N/A
Asian-American:	N/A
Hispanic:	N/A
Native American:	N/A
Other:	N/A
Specific Minority:	Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.

Terms of Contract

Term of Initial Contract:	10/5/5/5 Year(s)
Term of Renewal Period:	Year(s)
Passive Ownership:	Allowed, But Discouraged
Area Development Agreements?	No
Sub-Franchising Contracts?	No
Franchisees Allowed to Expand Within Territory?	Yes

Expansion Plans

Projected New Units Over Next 12 months:

U.S.:	Yes, All United States
Canada:	No
Overseas:	Yes, All Countries

Franchisor Background

Year Established:

Franchising Since:

IFA Member

Operating Units:

Geographic Distribution:

North America: