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Latex City
 

Latex City is a unique ground-floor specialty retailing opportunity in booming latex novelty aid business. Complete line of proprietary products. Turn-key package includes lease negotiation, fully stocked inventory, in-store merchandising/display. On-going support. LATEX CITY is ideal for aggressive couples. This is not smut - but a highly profitable, high-margin, fully legal business.

Franchisor Background

Year Established:

  1972

Franchising Since:

  1986

Operating Units:

Franchised Units:26 86.7%  
Company-Owned Units:4 13.3%  
 ______ _____  
Total Operating Units:30 100%  
 

Geographic Distribution:

U.S.:25 83.3% In 17 States
Canada:2 6.7% In 1 Canadian Provinces
International:3 10% In 0 Foreign Countries
 ______ _____  
Total:30 100%  
 

North America:

States/Provinces with the largest number of operating units:
DensityUnits    
1. California3
2. New York3
3. Oregon2

Registered in Following Registration States:

  

Financial Requirements

Investment:

Minimum Net Worth:$
Cash Investment:$65K
Total Investment:$85-235K
Average Total Investment:$160K
 

Fees:

Initial Franchise Fee:$15K
Average Franchise Fee:$15K
On-Going Royalty:6%
Average Royalty:6%
Advertising Fee:2%

Average Number of Employees:

   2 Full-time, 0 Part-time

Space Needs (in square footage):

   1,000-1,400

Preferred Sites:

   Free-standing Building, Storefront, Strip Center, Regional Mall

Other Sites:

  

Encourage Conversions?

   Yes

Earnings Claims Provided?

   Yes

Listed in the SBA Registry?

   No

Support and Training

International Franchise Association:No
Canadian Franchise Association:No
Franchisee Association/Member:No
Size of Corporate Staff:6
Site Selection Assistance?Yes
Lease Negotiation Assistance?Yes
Financial Assistance?Yes, Direct
 

Marketing Support:

Co-Op Advertising:No
National Advertising:No
Regional Advertising:No
Local Advertising:No
Marketing Materials:None Specified
Additional Services:None Specified
Other Marketing Support:None Specified
 

On-Going Support:

Central Data Processing:Included in Fees
Central Purchasing:Included in Fees
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Not Applicable
Inventory Control:Not Applicable
Franchisee Newsletter:Included in Fees
Regional or National Meetings:Included in Fees
800 Telephone Hotline:Not Applicable
 

Training:

1. Headquarters3 Weeks
2. Plant1 Week
3. On-Site2 Weeks
 

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):
 
Financial Net Worth:N/A
General Business Experience:N/A
Specific Industry Experience:N/A
Formal Education:N/A
Psychological Profile:N/A
Personal Interview(s):N/A

Minority Representation

Units Owned by Minorities:

African-American:N/A
Asian-American:N/A
Hispanic:N/A
Native American:N/A
Other:N/A
Specific Minority:N/A

Terms of Contract

Term of Initial Contract:10 Year(s)
Term of Renewal Period:10 Year(s)
Passive Ownership:Allowed, But Discouraged
Area Development Agreements?Yes, for 1 Year(s)
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?No

Expansion Plans

Projected New Units Over Next 12 months:

   10
U.S.:Yes, All United States
Canada:Yes, Major Cities
Overseas:No
 
 
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