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Bruegger's
 

Our mission is to be the dominant, first choice, neighborhood bagel bakery in all markets where we operate.

Franchisor Background

Year Established:

  1983

Franchising Since:

  1993

Operating Units:

Franchised Units:103 39.9%  
Company-Owned Units:155 60.1%  
 ______ _____  
Total Operating Units:258 100%  
 

Geographic Distribution:

U.S.:258 100% In 18 States
Canada:0 0% In 0 Canadian Provinces
International:0 0% In 0 Foreign Countries
 ______ _____  
Total:258 100%  
 

North America:

States/Provinces with the largest number of operating units:
DensityUnits    
1. Massachusetts29
2. New York35
3. Ohio25

Registered in Following Registration States:

   California, Florida, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, Wisconsin

Financial Requirements

Investment:

Minimum Net Worth:$400K
Cash Investment:$100K
Total Investment:$330.4-559.4K
Average Total Investment:$445K
 

Fees:

Initial Franchise Fee:$25K
Average Franchise Fee:$25K
On-Going Royalty:5%
Average Royalty:5%
Advertising Fee:2-4%

Average Number of Employees:

   , 0 Part-time

Space Needs (in square footage):

   1,500-2,200

Preferred Sites:

   Storefront, Strip Center, Regional Mall

Other Sites:

  

Encourage Conversions?

   Yes

Earnings Claims Provided?

   Yes

Listed in the SBA Registry?

   No

Support and Training

International Franchise Association:Yes
Canadian Franchise Association:No
Franchisee Association/Member:No
Size of Corporate Staff:20
Site Selection Assistance?Yes
Lease Negotiation Assistance?No
Financial Assistance?No
 

Marketing Support:

Co-Op Advertising:No
National Advertising:No
Regional Advertising:No
Local Advertising:No
Marketing Materials:None Specified
Additional Services:None Specified
Other Marketing Support:None Specified
 

On-Going Support:

Central Data Processing:At Additional Cost
Central Purchasing:At Additional Cost
Field Operation Evaluation:Included in Fees
Field Training:Included in Fees
Initial Store Opening:Included in Fees
Inventory Control:At Additional Cost
Franchisee Newsletter:Included in Fees
Regional or National Meetings:Included in Fees
800 Telephone Hotline:Not Applicable
 

Training:

 

Franchisee Qualifications

Ranked from 1 (unimportant) to 5 (important):
 
Financial Net Worth:4
General Business Experience:3
Specific Industry Experience:5
Formal Education:1
Psychological Profile:4
Personal Interview(s):5

Minority Representation

Units Owned by Minorities:

African-American:N/A
Asian-American:N/A
Hispanic:N/A
Native American:N/A
Other:N/A
Specific Minority:Although we strongly support the objectives of the NMFI, we do not yet have any specific programs in place at this time.

Terms of Contract

Term of Initial Contract:10 Year(s)
Term of Renewal Period:5 Year(s)
Passive Ownership:Not Allowed
Area Development Agreements?Yes, for 1 Year(s)
Sub-Franchising Contracts?No
Franchisees Allowed to Expand Within Territory?Yes

Expansion Plans

Projected New Units Over Next 12 months:

   25
U.S.:Yes, All United States
Canada:No
Overseas:No
 
 
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