Cinnabon

  • FOCUS Brands, Inc.
  • AFCE
200 Glenridge Pt. Pkwy., # 200
Atlanta, GA 30342
  • (800) 227-8353 / (404) 255-3250
  • (404) 257-7073 (Fax)

Maker of the world's most famous cinnamon rolls, Cinnabon Inc. (Cinnabon) serves fresh, aromatic, oven-hot cinnamon rolls, as well as a variety of cupcakes and other baked goods and specialty beverages. Cinnabon currently operates more than 770 franchised locations worldwide, primarily in high traffic venues such as shopping malls, airports, train stations, travel plazas, entertainment venues, academic institutions, and military bases.

Franchisor Background

Year Established: 1985

Franchising Since: 1986

Operating Units

Franchised Units 860 99.5%
Company-Owned Units 4 0.5%
Total Operating Units 864 100%

Geographic Distribution

USA 412 54.2% In 44 States
Canada 29 3.8% In 2 Provinces
International 319 42.0% In 29 Foreign Countries
Total 760 100%

Multi-Unit Operators

Multi-Unit Operators N/A
Franchises Owned by Multi-Unit Operators N/A

North American Unit Density

(no data available)

Registered in the following Registration States

(not registered in any registration states)

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Support and Training

General Information

IFA Member Yes
CFA Member No
Franchisee Association? Yes, is a member
Size of Corporate Staff 0
Site Selection
Assistance
Yes
Lease Negotiation Assistance Yes
Financial Assistance N/A

Marketing Support

Co-Op Advertising Yes
National Advertising No
Regional Advertising No
Local Advertising Yes

Ongoing Support

Central Data Processing N/A
Central Purchasing N/A
Field Operation Evaluation Included
Field Training Included
Initial Store Opening Included
Inventory Control N/A
Franchisee Newsletter Included
Regional or National Meetings Included
800 Telephone Hotline Included

Training

CRT Location 2 Weeks
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Financial Requirements

Investment

Minimum Net Worth $300K
Cash Investment $100K
Total Investment $254.5-345.7K
Average Total Investment $300K

Fees

Initial Franchise Fee $30K
Average Franchise Fee $30K
On-Going Royalty 6%
Average Royalty 6%
Advertising Fee 3%

Site Information and Requirements

Average Number of Full-Time Employees 6
Average Number of Part-Time Employees 0
Space Needs (in square feet) 600-700
Preferred Site Types Regional Mall
Other Site Types Allowed Airports, Travel Plazas/venues, Entertainment outl
Encourages Conversions Yes
Item 19 (Earnings Claim) Provided? Yes
Listed in the SBA Registry? No
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Franchisee Qualifications

Financial Net Worth 5
General Business Experience 5
Specific Industry Experience 5
Formal Education 4
Psychological Profile 4
Personal Interviews 5
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Terms of Contract

Term of Initial Contract 20
Term of Renewal Period 20
Passive Ownership? Allowed
Area Development
Agreements?
Yes, for 0 years
Sub-Franchisor
Contracts?
No
Franchisees Allowed to Expand Within Territory? Yes
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Expansion Plans

Projected New Units Over Next 12 Months N/A
USA Yes
Canada Yes
Overseas Yes
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Request Information for Cinnabon

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