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Little Caesars
- Little Caesars Enterprises, Inc.
Detroit, MI 48201-3400
USA
- (800) 553-5776 / (313) 471-6000
- (313) 471-6435 (Fax)
- Mr. Bryan Ketelhut, Director of US Franchise Development
- [email protected]
As the largest carryout-only pizza chain in the world, Little Caesars is doing something right. Little Caesars is an international brand and household name. It’s come a long way since starting as a single store in metro Detroit in 1959.
The Little Caesars brand and distinction of being named “Best Value in America”* for the last 12 years is proof of its commitment to satisfying customers by providing one of America’s favorite meals at an affordable cost.
Today, Little Caesars is looking for franchisees to bring HOT-N-READY® pizza to a wide range of communities nationwide. The company also offers opportunities in non-traditional franchise venues, including convenience stores, college campuses and military bases. Little Caesars works closely with franchisees to develop locations with customized architectural and build-out plans.
"Highest Rated Chain-Value for the Money” based on a nationwide survey of quick service restaurant consumers conducted by Sandelman & Associates, 2007-2015."
Franchisor Background
Year Established: 1959
Franchising Since: 1962
Operating Units
| Franchised Units | 3,755 | 88.2% |
|---|---|---|
| Company-Owned Units | 501 | 11.8% |
| Total Operating Units | 4,256 | 100% |
Geographic Distribution
| USA | 4,256 | 100.0% | In 53 States |
|---|---|---|---|
| Canada | 0 | 0.0% | In 0 Provinces |
| International | 0 | 0.0% | In 0 Foreign Countries |
| Total | 4,256 | 100% |
Multi-Unit Operators
| Multi-Unit Operators | N/A |
|---|---|
| Franchises Owned by Multi-Unit Operators | N/A |
North American Unit Density
| Density | Units |
|---|---|
| Texas | 376 |
| California | 365 |
| Michigan | 262 |
Registered in the following Registration States
California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District of Columbia
Back to TopSupport and Training
General Information
| IFA Member | Yes |
|---|---|
| CFA Member | No |
| Franchisee Association? | No |
| Size of Corporate Staff | 0 |
| Site Selection Assistance |
Yes |
| Lease Negotiation Assistance | Yes |
| Financial Assistance | No |
Marketing Support
| Co-Op Advertising | Yes |
|---|---|
| National Advertising | Yes |
| Regional Advertising | No |
| Local Advertising | Yes |
| Marketing Materials | Ad Slicks, Brochures, Catalogs, Coupons/Rebates, Direct Mailers, Emails, Promotional Items, Radio Ads, Site Signs, Television Ads, Trade Show Exhibits, Videos |
| Additional Services: | Grand Opening, In-House Marketing, Marketing Research, Newsletter, Online Extranet, Press Releases, Sales Strategies |
Ongoing Support
| Central Data Processing | N/A |
|---|---|
| Central Purchasing | Included |
| Field Operation Evaluation | Included |
| Field Training | Included |
| Initial Store Opening | Included |
| Inventory Control | Included |
| Franchisee Newsletter | Included |
| Regional or National Meetings | Included |
| 800 Telephone Hotline | Included |
Training
| Detroit, MI | 8 Weeks |
Financial Requirements
Investment
| Minimum Net Worth | $250K |
|---|---|
| Cash Investment | $100K |
| Total Investment | $334-1,370.5K |
| Average Total Investment | $852K |
Fees
| Initial Franchise Fee | $20K |
|---|---|
| Average Franchise Fee | $20K |
| On-Going Royalty | 6% |
| Average Royalty | N/A |
| Advertising Fee | 4.4% |
Site Information and Requirements
| Average Number of Full-Time Employees | N/A |
|---|---|
| Average Number of Part-Time Employees | N/A |
| Space Needs (in square feet) | 1400 |
| Preferred Site Types | Free Standing Building, Strip Center |
| Encourages Conversions | Yes |
| Item 19 (Earnings Claim) Provided? | No |
| Listed in the SBA Registry? | No |
Franchisee Qualifications
| Financial Net Worth | 4 |
|---|---|
| General Business Experience | 2 |
| Specific Industry Experience | 2 |
| Formal Education | 2 |
| Psychological Profile | 4 |
| Personal Interviews | 5 |
Terms of Contract
| Term of Initial Contract | 10 |
|---|---|
| Term of Renewal Period | 10 |
| Passive Ownership? | Not Allowed |
| Area Development Agreements? |
Yes, for 5 years |
| Sub-Franchisor Contracts? |
No |
| Franchisees Allowed to Expand Within Territory? | Yes |
Expansion Plans
| Projected New Units Over Next 12 Months | 200 |
|---|---|
| USA | Yes, All United States |
| Canada | Yes, All Provinces |
| Overseas | Yes, Colombia, Philippines, Chile, Peru, Poland, Thailand, Jamaica, Bahamas |
