ERA Franchise Systems
1 Campus Dr.
Parsippany, NJ 07054-38
-
(800) 869-1260
/
(973) 407-5841
- (973) 496-7354 (Fax)
ERA Real Estate is for independently minded real estate entrepreneurs who are fiercely determined to grow their businesses. Our broker-first, uniquely collaborative approach empowers brokers to build business their way, through innovative solutions, smarter support and shared expertise. Proprietary programs and tools such as ERA Sellers Security Plan, ERA Gold Star Property, Pricing Analysis Grid and Saleability Rating are complemented by one-on-one business consulting as well as M&A; and recruiting support. Our unique culture of teamwork connects brokers and agents to a highly collaborative community, industry-best training programs and leadership development. The ERA network includes approximately 31,000 brokers and sales associates and approximately 2,300 offices throughout the United States and 36 countries and territories.
Franchisor Background
Year Established: 1971
Franchising Since: 1972
Operating Units
| Franchised Units |
2,311 |
99.5% |
| Company-Owned Units |
11 |
0.5% |
| Total Operating Units |
2,322 |
100% |
Geographic Distribution
| USA |
571 |
24.6% |
In 46 States
|
| Canada |
0 |
0.0% |
In 0 Provinces
|
| International |
1,751 |
75.4% |
In 50 Foreign Countries
|
| Total |
2,322 |
100% |
|
Multi-Unit Operators
| Multi-Unit Operators |
N/A |
| Franchises Owned by Multi-Unit Operators |
N/A |
North American Unit Density
Registered in the following Registration States
California, Hawaii, Illinois, Indiana, Maryland, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, Wisconsin
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Support and Training
General Information
| IFA Member |
Yes |
| CFA Member |
No |
| Franchisee Association? |
Yes, is a member |
| Size of Corporate Staff |
52 |
Site Selection
Assistance |
No |
| Lease Negotiation Assistance |
No |
| Financial Assistance |
No |
Marketing Support
| Co-Op Advertising |
No |
| National Advertising |
Yes |
| Regional Advertising |
No |
| Local Advertising |
No |
| Marketing Materials |
Ad Slicks, Brochures, Catalogs, Coupons/Rebates, Direct Mailers, Emails, Promotional Items, Radio Ads, Television Ads, Videos
|
| Additional Services: |
Newsletter, Online Extranet, Press Releases, Sales Strategies
|
Ongoing Support
| Central Data Processing |
Included |
| Central Purchasing |
N/A |
| Field Operation Evaluation |
Included |
| Field Training |
Included |
| Initial Store Opening |
Included |
| Inventory Control |
N/A |
| Franchisee Newsletter |
Included |
| Regional or National Meetings |
Included |
| 800 Telephone Hotline |
Included |
Training
| Parsippany, NJ |
1 Week |
| On-Site |
2-3 Days |
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Financial Requirements
Investment
| Minimum Net Worth |
$75K |
| Cash Investment |
Varies |
| Total Investment |
$47-210K |
| Average Total Investment |
$129K |
Fees
| Initial Franchise Fee |
$25K |
| Average Franchise Fee |
$16K |
| On-Going Royalty |
N/A |
| Average Royalty |
1% |
| Advertising Fee |
2% |
Site Information and Requirements
| Average Number of Full-Time Employees |
Varies |
| Average Number of Part-Time Employees |
0 |
| Space Needs (in square feet) |
1,000
|
| Preferred Site Types |
Free Standing Building, Storefront, Strip Center
|
| Encourages Conversions |
Yes |
| Item 19 (Earnings Claim) Provided? |
No |
| Listed in the SBA Registry? |
No |
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Franchisee Qualifications
| Financial Net Worth |
4 |
| General Business Experience |
4 |
| Specific Industry Experience |
5 |
| Formal Education |
4 |
| Psychological Profile |
4 |
| Personal Interviews |
4 |
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Terms of Contract
| Term of Initial Contract |
10 |
| Term of Renewal Period |
N/A |
| Passive Ownership? |
Allowed |
Area Development
Agreements? |
No
|
Sub-Franchisor
Contracts? |
No |
| Franchisees Allowed to Expand Within Territory? |
Yes |
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Expansion Plans
| Projected New Units Over Next 12 Months |
N/A |
| USA |
Yes, All United States |
| Canada |
Yes, All Canada |
| Overseas |
Yes, All Countries |
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