MaggieMoos
- MaggieMoo's International, LLC
1346 Oakbrook Dr., #170
Norcross, GA 30093
-
(800) 524-6444
/
(770) 514-4500
- (770) 514-4903 (Fax)
Unique and exciting retail shop, featuring homemade, super-premium ice cream, non-fat ice cream, custom-made cones, sorbet, smoothies, plus a line of specialty merchandise. We make our ice cream fresh in the store and serve it in fresh- baked waffle cones. Featuring over 40 mix-ins and folded in on a frozen granite mixing table to create 1,000s of great combos. Association with a marketable spokes character - MAGGIE MOO - in a fun, contemporary store design.
Franchisor Background
Year Established: 1989
Franchising Since: 1996
Operating Units
| Franchised Units |
159 |
100.0% |
| Company-Owned Units |
0 |
0.0% |
| Total Operating Units |
159 |
100% |
Geographic Distribution
| USA |
155 |
97.5% |
In 35 States
|
| Canada |
0 |
0.0% |
In 0 Provinces
|
| International |
4 |
2.5% |
In 1 Foreign Countries
|
| Total |
159 |
100% |
|
Multi-Unit Operators
| Multi-Unit Operators |
N/A |
| Franchises Owned by Multi-Unit Operators |
N/A |
North American Unit Density
| Density |
Units |
| Virginia |
16 |
| Maryland |
13 |
| New Jersey |
13 |
Registered in the following Registration States
California, Florida, Illinois, Indiana, Maryland, Michigan, Minnesota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District of Columbia
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Support and Training
General Information
| IFA Member |
Yes |
| CFA Member |
No |
| Franchisee Association? |
Yes, is a member |
| Size of Corporate Staff |
150 |
Site Selection
Assistance |
Yes |
| Lease Negotiation Assistance |
Yes |
| Financial Assistance |
No |
Marketing Support
| Co-Op Advertising |
No |
| National Advertising |
Yes |
| Regional Advertising |
Yes |
| Local Advertising |
Yes |
Ongoing Support
| Central Data Processing |
N/A |
| Central Purchasing |
N/A |
| Field Operation Evaluation |
Included |
| Field Training |
Included |
| Initial Store Opening |
Included |
| Inventory Control |
Included |
| Franchisee Newsletter |
Included |
| Regional or National Meetings |
Yes, at additional cost |
| 800 Telephone Hotline |
Included |
Training
| Atlanta, GA |
10 Days |
| Grand Opening On-Site |
6 Days |
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Financial Requirements
Investment
| Minimum Net Worth |
$250K |
| Cash Investment |
$25-250K |
| Total Investment |
$225-375K |
| Average Total Investment |
$300K |
Fees
| Initial Franchise Fee |
$25K |
| Average Franchise Fee |
$25K |
| On-Going Royalty |
6% |
| Average Royalty |
6% |
| Advertising Fee |
2% |
Site Information and Requirements
| Average Number of Full-Time Employees |
3 |
| Average Number of Part-Time Employees |
8 |
| Space Needs (in square feet) |
900-1,400
|
| Preferred Site Types |
Strip Center
|
| Encourages Conversions |
Yes |
| Item 19 (Earnings Claim) Provided? |
No |
| Listed in the SBA Registry? |
No |
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Franchisee Qualifications
| Financial Net Worth |
4 |
| General Business Experience |
5 |
| Specific Industry Experience |
3 |
| Formal Education |
2 |
| Psychological Profile |
3 |
| Personal Interviews |
5 |
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Terms of Contract
| Term of Initial Contract |
10/5/5 |
| Term of Renewal Period |
N/A |
| Passive Ownership? |
Not Allowed |
Area Development
Agreements? |
Yes, for 1 year
|
Sub-Franchisor
Contracts? |
No |
| Franchisees Allowed to Expand Within Territory? |
Yes |
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Expansion Plans
| Projected New Units Over Next 12 Months |
30 |
| USA |
Yes, All United States |
| Canada |
No |
| Overseas |
Yes |
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