Studio 6

  • Accor Franchising North America, LLC
  • RRI
4001 International Pkwy.
Carrollton, TX 75007
  • (888) 842-2942 / (972) 360-2547
  • (972) 360-5567 (Fax)

Accor Hotels is one of the largest owner/operators of economy lodging in the United States. Accor North America is a division of Accor, with 150,000 people in 100 countries, employing approximately 470 people at the corporate offices including the call centers. Approximately 13,000 are employed at Motel 6 and Studio 6 combined.

Franchisor Background

Year Established: 1972

Franchising Since: 1996

Operating Units

Franchised Units 7 17.1%
Company-Owned Units 34 82.9%
Total Operating Units 41 100%

Geographic Distribution

USA 40 97.6% In 15 States
Canada 1 2.4% In 1 Provinces
International 0 0.0% In 0 Foreign Countries
Total 41 100%

Multi-Unit Operators

Multi-Unit Operators N/A
Franchises Owned by Multi-Unit Operators N/A

North American Unit Density

Density Units
Texas 25
Florida 4
Georgia 4

Registered in the following Registration States

California, Florida, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, District of Columbia

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Support and Training

General Information

IFA Member Yes
CFA Member Yes
Franchisee Association? Yes, is a member
Size of Corporate Staff 470
Site Selection
Assistance
No
Lease Negotiation Assistance No
Financial Assistance Yes, Direct

Marketing Support

Co-Op Advertising No
National Advertising No
Regional Advertising No
Local Advertising No
Additional Services: Online Extranet
Other Marketing Support Owner's Orientation

Ongoing Support

Central Data Processing Included
Central Purchasing Yes, at additional cost
Field Operation Evaluation Included
Field Training Yes, at additional cost
Initial Store Opening Yes, at additional cost
Inventory Control N/A
Franchisee Newsletter Included
Regional or National Meetings Yes, at additional cost
800 Telephone Hotline Included

Training

Carrollton, TX for Managers' Orientation 7 business Days
Carrollton, TX for Owner's Orientation 2 Days
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Financial Requirements

Investment

Minimum Net Worth $1.5MM
Cash Investment $100-500K
Total Investment $2.7-3.2MM
Average Total Investment $3.0MM

Fees

Initial Franchise Fee $25K
Average Franchise Fee $25K
On-Going Royalty 5%
Average Royalty 5%
Advertising Fee 2%

Site Information and Requirements

Average Number of Full-Time Employees 2-4
Average Number of Part-Time Employees 4-10
Space Needs (in square feet) 1.5 Acres Min
Preferred Site Types Free Standing Building
Encourages Conversions Yes
Item 19 (Earnings Claim) Provided? Yes
Listed in the SBA Registry? No
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Franchisee Qualifications

Financial Net Worth 4
General Business Experience 4
Specific Industry Experience 1
Formal Education 1
Psychological Profile 1
Personal Interviews 3
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Terms of Contract

Term of Initial Contract 15/20
Term of Renewal Period 10
Passive Ownership? Allowed, but discouraged
Area Development
Agreements?
No
Sub-Franchisor
Contracts?
No
Franchisees Allowed to Expand Within Territory? Yes
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Expansion Plans

Projected New Units Over Next 12 Months 5
USA Yes, All United States
Canada Yes, All Canada
Overseas No
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Request Information for Studio 6

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